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Smartly.io is a comprehensive creative management platform designed to streamline and optimize social media advertising processes. It empowers users to create personalized, on-brand ads efficiently, leveraging automation tools and templates to enhance brand content and market value. The platform supports dynamic ad updates in real-time across various social media channels, including Facebook, Instagram, and TikTok, ensuring consistent brand messaging.

One of the key features of Smartly.io is its ability to leverage AI for real-time campaign optimization. This includes automatic adjustments to bids and budgets, ensuring that ads run efficiently and effectively. The platform provides detailed analytics and insights, allowing users to monitor engagement rates, conversions, and return on ad spend (ROAS) across different platforms. This enables marketers to identify what resonates with their audience and make data-driven decisions to optimize their campaigns.

Smartly.io offers a holistic cross-platform approach, integrating creative, data, and media into a unified cloud environment. This integration supports growth and enhances brand performance by providing a centralized view of advertising efforts. Users can track performance and gain valuable insights into their brand's impact, making it easier to refine strategies and improve overall campaign effectiveness.

Smartly is one of the world’s largest SaaS digital advertising platforms, managing nearly $5B in ad spend with 700+ brands worldwide. Our leading end-to-end technology and outstanding customer service help brands like Walmart, FanDuel, L’Oreal, Warner Bros. Discovery, Nestle, and Disney/ESPN to better reach audiences, engage creatives and learn what performs best. We consistently drive scale for brand and performance across the largest media platforms, including Facebook, Instagram, Snap, Pinterest, TikTok, and Google. The Smartly Digital Advertising Platform empowers marketing teams with one primary interface focused on driving profitable growth across a rapidly fragmenting media landscape. Specifically, the our ad tech enables brands to: - Reach Smartly: Automate campaign workflows across all major platforms, reaching audiences quickly, easily and cost-effectively. - Engage Smartly: Create beautiful, cohesive, and effective creative across the funnel that drives action. - Learn Smartly: Extract actionable insights and respond to audience behaviors in real-time to maximize return on investment (ROI).

Categories:

Business

Creative Management Platforms

Social Media Advertising Software

Video Advertising Software

Website: smartly.io

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