featureOS
featureos.app
featureOS transforms the way you aggregate, analyze, and act on user feedback, turning scattered data into actionable insights, powered by our AI assistant - KAL. 🦸🏻♂️ featureOS can gather insights through feedback boards and from many other sources like Intercom chats, Zendesk tickets, etc., and helps you craft detailed product roadmaps, and communicate updates with release notes. With our advanced search and filters organizing feedback is effortless. With seamless integrations with tools like Jira, featureOS makes it easier to track progress and stay on top of your projects. Why Choose featureOS? - Simplify team communication and decision-making. - Affordable, user-friendly, and tailored to your business needs. - Boost customer engagement and product awareness. - Prioritize feedback to build robust product roadmaps. - AI-powered sentiment analysis to understand feedback at a deeper level. - Intelligent feedback summarization for quick insights. - Seamless integration with Jira, ClickUp, Salesforce, Intercom & Zendesk for enhanced productivity.
Curious Thing
curiousthing.io
Curious Thing is a leading provider of voice AI assistants for business. Powered by our proprietary conversational AI technology and OpenAI's ChatGPT, our voice AI assistants are designed to automate inbound calls and outbound customer engagement across any stage of the customer journey. We help businesses grow revenue, boost operational efficiency and enrich their digital customer experience journey without requiring large investments or additional headcount. Our multilingual voice AI assistants have successfully automated millions of business-customer conversations for SMBs and enterprises across a range of industries, including financial services, healthcare, insurance, eCommerce and more. Curious Thing is the only Voice AI technology that supports rapid deployment across multiple use cases - payment support, enquiry handling, appointment booking, FAQ handling, lead qualification, and more.
Requesty
requesty.ai
Requesty believes that the key to exceptional customer experiences lies in the depth of understanding interactions. While live agents and AI bots handle the frontline of customer engagement, the true potential is often hidden in the nuances of these conversations. Its analytics platform dives deep into every customer interaction, unlocking invaluable insights. By identifying trends, gauging sentiment, and pinpointing conversion and upselling opportunities, it empowers businesses to transform missed opportunities into growth, enhanced retention, and improved CSAT and NPS scores. Join it in revolutionizing customer interaction analysis and driving growth.
Arbeit
arbeitsoftware.com
Arbeit Software is a VoIP provider built from the ground up by & for business & debt collection agency owners. Arbeit cloud-based dialers and VoIP phone solutions facilitate efficient communication with consumers, clients, and team members.
ITC Cloud
itccloud.com
ITC Cloud allows your organization to collaborate easily, communicate from anywhere, and focus on doing better business. Ít unified communications platform helps you free your staff from their desks with its high-quality VoIP phone service. Need to improve you customer service experience? Check out ITC Cloud CX, its dedicated call center platform that delivers the highest quality support experience and let's you optimize the way you communicate with your customers. As part of In-Telecom, ITC Cloud was created to provide a simple and reliable way for businesses to have a unified communications solution. ITC Cloud gives you the ability to work from anywhere on any device; whether it’s from your desk phone, cell phone, or computer in a seamless manner. ITC Cloud is also backed by 24/7 help desk and a company that cares about the overall efficiency of your business. ITC Cloud takes pride in delivering the best customer experience from start to finish and beyond. ITC Cloud makes moving to the cloud easy!
Level AI
thelevel.ai
Level AI develops advanced AI technologies to revolutionize the customer experience. Our state-of-the-art AI-native solutions are designed to drive efficiency, productivity, scale, and excellence in sales and customer service. With a focus on automation, agent empowerment, customer assistance, and strategic business intelligence, we are dedicated to helping our clients exceed customer expectations and drive profitable business growth. Companies like Affirm, Carta, Vista, Toast, Swiss Re, ezCater, etc. use Level AI to take their business to new heights with less effort.
Callision
callision.com
Callision is the world's first free cloud business phone system, and the first carrier-independent enterprise-grade Contact Center as a Service (CCaaS). Callision allows its customers to use their preferred VoIP carriers, simultaneously providing carriers with new leads and the advanced contact center functionality to complement their offerings. Callision provides everything from phone numbers in over 60 countries to live employee monitoring and call recording, to conferencing, call queues and IVRs, web phone and chat, file storage, and a comprehensive analytics suite - all from the convenience of a web browser.
WIZ.AI
wiz.ai
WIZ.AI provides enterprise-grade conversational AI solutions to enhance customer experience and increase operational efficiency. WIZ.AI’s suite of solutions includes smart automation, AI-human copilot, generative AI-powered applications, and an LLM-powered platform. WIZ.AI’s AI agents called Talkbots provide human-like engagement to facilitate customer interactions at scale, enabling exceptional customer service and strong business ROI for our enterprise clients. WIZ.AI Talkbot Features * Hyper-localized: Talkbots can process local and domain-specific vocabularies * Hyper-personalized: Talkbots can mimic the tone and accent of a native, and support multiple English varieties and global languages * Omni-channel: Talkbots can be integrated over telephony, email, SMS, and various messaging apps
Infinity Hub
infinity.co
Discover what happens before, during, and after every call, and take real actions to drive marketing and operational efficiencies. Infinity is a world class ISO 27001 Certified call intelligence platform with granular visitor tracking capabilities. Infinity enables you to map the entire customer journey and unlock invaluable insights such as the campaigns, webpages, and exact keywords your customers engaged with before they pick up the phone. Pinpointing where call conversions are coming from will help you see the full picture when it comes to analyzing performance. You’ll be able to generate impressive ROI on your marketing spend by totally eliminating the guesswork around what is generating sales. The Infinity Hub is constantly evolving to empower users to create best-in-class customer experiences by enabling them to integrate with the latest versions of Google Ads, Google Analytics, Looker Studio, Hubspot, Salesforce and many more. We also integrate with Instagram and Facebook which means Infinity users can uncover additional value from their social ads. Our Conversation Analytics suite analyses all inbound and outbound calls, at scale, and offers vital insights into what is and isn’t resulting in positive outcomes. Agent ID provides granular insight into individual agent performance so you can create tailored training sessions geared towards creating seamless customer experiences. Some of the results we’ve helped our customers achieve include: 79% increase in conversions for Flight Centre 64% reduction in Customer Acquisition Costs (CAC) for Pendragon 50% reduction in call centre costs for Access Self Storage
Sprig
sprig.com
Sprig is a user insights platform that empowers product teams to build exceptional products with rich and rapid user insights. Next-generation product teams like Dropbox, Notion, and Loom improve their product experience with Sprig’s suite of insights tools: 1. Surveys: Listen and learn from targeted users right within your product. 2. Replays: Capture clips of your user sessions alongside their in-product feedback. 3. AI Analysis: Turn user feedback into product opportunities with GPT-powered AI. Sprig is based in San Francisco, CA and backed by Andreessen Horowitz, Accel, First Round Capital, and Figma Ventures.
Macorva
macorva.com
Macorva's AI-powered platform is revolutionizing the way businesses handle performance management, feedback, and customer satisfaction. Its solutions bring together frictionless feedback, advanced analytics, and artificial intelligence to transform insights into targeted resources and response plans that help the organization make the most of its experience data. Instead of getting bogged down in data, it uses Radiant AI to free up time and focus more on actions that create impactful change. From connecting every employee and manager with proven next steps to closing the feedback loop and improving outcomes, Radiant AI is the personal coach in driving better employee and customer experiences. Macorva EX is an advanced, AI-powered employee experience platform, with surveys, pulse checks, engagement scoring, benchmarking, driver analysis, eNPS, 360° feedback, and more. It effortlessly builds dynamic, mobile-friendly, engaging feedback experiences and unlocks key insights with automated, intuitive reports. It spends less time on analysis and more time taking action with Radiant AI by connecting every employee and manager with proven next steps to close the feedback loop and improve outcomes. With features like SMS survey notifications and the ability to identify standout employees, Macorva EX empowers it to better manage the team, recognize silent superstars, and mitigate flight risks. Macorva CX provides engaging omnichannel customer experience (CSAT/CES), brand experience (Net Promoter Score), product experience, and digital experience surveys to capture actionable insights throughout the customer journey. It makes detailed custom dashboards in a few seconds and generates AI reports to spot trends and identify outliers. Its advanced AI even creates personalized communication scripts to respond to every individual survey. It gets higher response rates with mobile-first surveys and boosts the online reputation effortlessly with AI-generated social reviews. Macorva CX provides a deeper understanding of the customer's journey, helping to improve their experience and the business. Macorva MX is designed to streamline the management process and boost team performance with AI-generated resources and centralized storage for all employee performance data. Its platform listens and learns from the data, incorporates company objectives and cultural values to automatically generate performance reviews, development plans, OKRs, SMART goals, and more. These AI-generated features save the manager over 100 hours per year, enabling informed decisions and driving performance to achieve the company's goals. Macorva seamlessly integrates with over 80+ HRIS and CX platforms, streamlining workflows and simplifying data management by automatically syncing employee and customer information. Its entire interface supports multiple languages and full localization.
WorkStep
workstep.com
WorkStep is the leading employee engagement software solution designed to help HR and Operations reduce employee turnover, increase productivity, and boost engagement for their hourly workforce. WorkStep provides AI-powered employee engagement software designed specifically for frontline teams. By empowering HR and Operations leaders with real-time insights, WorkStep helps identify and address risks before they become costly issues, and keeps operations running smoothly. WorkStep's employee experience solution provides comprehensive employee listening, engagement, voice of the employee, and communication functionality including: *Employee Feedback: WorkStep collects real-time insights from employees through milestone pulse, always-on, annual surveys, and bi-directional feedback channels. *Employee Reporting: Reporting provides HR and Ops leaders with data on employee behavior which can be segmented by various filters including role type, location, demographics and tenure, to identify trends and patterns that may impact retention *Predictive Analytics: WorkStep utilizes machine learning to determine the top areas of improvement, at facility or role level, and suggest high-impact actions to reduce employee turnover *Impact Analysis: Employers can measure the success of any initiative implemented by tracking the change in employee sentiment and retention across the impacted population *Communication: Leaders can reply to urgent comments and alerts while maintaining employee anonymity or broadly communicate to segments of the workforce to bring attention to new programs, share critical updates, celebrate teams, or solicit feedback. Combining real-time data with AI-powered analytics and built-in communication tools, WorkStep helps eHR & Operations leaders identify and directly address opportunities in their frontline operations. This results in improved retention rates, increased productivity, and reduced costs.
CallFinder
mycallfinder.com
CallFinder is a leading provider of cloud-based speech analytics and call scoring technology that is powerful, affordable, and easy to use. It enables small and medium size businesses to improve agent performance, automate quality monitoring, and provide a superior customer experience. They deliver their highly scalable technology across a wide range of industries including retail & wholesale, healthcare, travel, finance and banking, collections, insurance, manufacturing, utilities, education, and more. CallFinder automatically exposes and reports on agent performance and compliance rates (both script and regulatory) while extracting vital intelligence from 100% of your customer interactions. You’ll gain automatic insights into customer call reasons, as well as capture business insights to help you improve your compliance rates, call handling operations, agent performance, and drive more revenue-generating call outcomes. CallFinder delivers: • Management visibility into 100% of agent/member conversations. • Immediate identification of non-compliant agents. • Usage-based pricing to fit your budget. • Easy to use Software as a Service (SaaS) solution. • Expert ongoing client support with your assigned CallFinder Analyst. CallFinder is a division of 800 Response Marketing LLC, a well-established provider of communications solutions which for three decades has enabled businesses to boost and optimize advertising response rates through specialized telecommunications services such as vanity and shared toll-free services and as well as real-time analytics tools.
CustomerGauge
customergauge.com
The Account Experience software automatically captures and distributes feedback from your accounts including non-survey data to front-line managers in real time to help them reduce churn, drive up-sells and close new business with promoter-based referrals. CustomerGauge is a B2B customer experience management platform that enables clients to: - Collect customer feedback from multiple stakeholders in an account - Create custom dashboards for displaying real-time results - Set goals and targets for closing the loop with customers - Segment customer insights by region, product, facility, and more. - and align employees CX-related business initiatives CustomerGauge is also the first and only customer experience management solution that automatically combines customer insights with revenue data. This allows CX managers to: - Identify and prioritize the most impactful customer experience improvements - Forecast the impact of future CX improvements across the customer journey - and report on the ROI of valuable customer experience initiatives
FeedNotch
feednotch.com
FeedNotch is simple yet powerful tool that helps software owners and their teams to collect, organize, analyze and collaborate to build customer feedback driven products. Through a powerful widget you can collect users' insights, be bugs/issues, ideas or other feedback as they use you software. This helps use to immediately file these concerns without have to navigate to different domains and tools or even write long emails to your team. FeedNotch boundaries are endless and we still growing our team and building a better platform for our users to build meaningful software.
PCIPal
pcipal.com
PCI Pal is the global provider of secure payment solutions. PCI Pal’s globally accessible cloud platform empowers organisations to take Cardholder Not Present payments securely without bringing their environments into scope of PCI DSS and other card payment data security rules and regulations. With products served from PCI Pal’s cloud environment, integrations with existing telephony, payment, and desktop environments are flexible and proven, ensuring no degradation of service while achieving security and compliance. PCI Pal provides a true omnichannel solution so payments can be managed securely via telephone, IVR or across any digital channel, including Webchat, Whatsapp, Social Media, Email and SMS. PCI Pal has offices in London, Ipswich (UK), Charlotte NC (USA), Sydney (Australia) and Toronto (Canada).
Alvaria
alvaria.com
Alvaria, Inc. is the holding company of two best-of-breed technology providers, Alvaria CX, a leader in customer experience outbound technology compliance and self-service, and Aspect, whose workforce engagement management solutions deliver the future of work innovation. While Alvaria remains one company, their go-forward business operating structure and market brands is two – Alvaria CX and Aspect. Alvaria brands empower human connection by building software that supports the best possible customer experience and workforce engagement. Their software is created to empower teams and customers by optimizing workforce engagement and enhancing customer interactions. Their solutions make an agent’s day-to-day better and, therefore, the customer’s experience better. They go beyond inbound and outbound to create a comprehensive software-driven system that makes the people behind your business shine brighter and your customers more loyal. Alvaria brands are transforming the way people interact with companies and increasing their client’s profits because of it. They are the leader in customer experience and workforce engagement software, fostering better connections through better technology. Their open, innovative platforms are purpose-built to deliver two essential experiences: feature-rich, intuitive, and intelligent workforce engagement management, and proactive enterprise outbound services. Proudly celebrating 50 years in business, Alvaria was formed from the merger of world leaders Aspect Software and Noble Systems. Today, their Alvaria brands are paving a new path in customer experience and workforce innovation empowering teams and agents to stay in touch with your customer’s side of the story.
Intermedia
intermedia.com
Intermedia is the cloud communications company that helps over 140,000 businesses connect better, from wherever, though our AI-powered platform that includes voice, video conferencing, chat, SMS, contact center, business email and productivity, file sharing and backup, security, archiving, and more. We strive to eliminate the need for multiple communications service providers with a seamlessly integrated portfolio of intelligent communications and collaboration solutions, including our flagship product, Intermedia Unite®, all delivered through one highly reliable and secure platform. With month-to-month contract options, one monthly bill, one intuitive point of administrative control, and certified by J.D. Power for excellence in technical support seven times, Intermedia is committed to providing enterprise-grade products to businesses of all sizes through a simple, Worry-Free Experience. As a partner-first company, Intermedia goes to work for over 7,500 channel partners by providing a comprehensive set of programs, resources, and support to help them grow their revenue and maximize their success. Programs include our Customer Ownership Reseller (CORE™) model – which enables partners to resell, package, and manage Intermedia's solutions as if they were their own, while benefiting from highly attractive economic terms and maintaining ownership of their customer relationships – as well as agent models. Intermedia is also proud to be the exclusive cloud communications platform provider for NEC, a leader in global market share for unified communications with an estimated 80+ million business phone users worldwide.
Knowlarity
knowlarity.com
Knowlarity is the largest provider of cloud based communications solutions to businesses in Southeast Asia and Middle Eastern markets. Knowlarity is headquartered in Singapore and was founded in 2009. Knowlarity pioneered a unique cloud communication technology for Asian and Middle eastern markets in 2009 and today has more than 15,000 paying businesses customers in these markets. It helps the business grow their revenue faster with its proprietary customer communication technology platform SuperReceptionist. In last 7 years, the company has grown from scratch to a global venture with 300+ employees, 1,000 partners and 8 offices in India, Southeast Asia and Middle East. Known for its innovation and process excellence, Knowlarity has received various awards such as the Amazon Excellence Award, Silicon India start-up of the year, Nasscom Emerge 50. The company has raised capital from global investors like Delta Partners, Sequoia Capital and Mayfield fund and is trusted by global companies including Google, Amazon, Uber, Practo, Ola, Zomato, Swiggy, Deliveroo, Yzer among others.
Retently
retently.com
Retently is a leader in the customer experience management industry. It helps both Customer Experience and Product teams to better understand their customers and take feedback-based actions. * Customer Feedback: Automatically collect feedback from every customer at any point in the customer journey with its easy-to-personalize and quick surveys, which display as personalized conversations that generate higher-than-average response rates. * Customer Retention: Increase customer retention by automating follow-up messages with at-risk accounts or setting up internal notifications to ensure that the appropriate team is notified and can take the necessary action to prevent churn or an unflattering online review. Additionally, use its auto-replies to transform a great NPS score into a sparkling online review that will boost visibility and online performance. * Analyze & Predict: Analyze sentiment, easily spot trends, and understand the key drivers impacting CX. Gain a better understanding of how clients feel about the product and predict future behavior.
Yabble
yabble.com
Yabble creates instant insights so you can take instant action. From the world’s first ChatGPT plugin to a suite of tools that count, summarize and chat with your data instantly – Yabble is a first-of-its-kind, cutting-edge technology company revolutionizing insights and text analytics with proprietary AI products that save time, improve productivity, and drive business growth. A first-of-its-kind platform built on game-changing and automated AI products, we help brands explore their unstructured text data from every angle, enriching their customer understanding and generating transformative insights that drive growth and innovation. The Yabble product offering enables you to dive into your data in record time using our suite of AI powered tools and our industry leading ChatGPT plugin. Using a unique combination of proprietary algorithms and OpenAI’s revolutionary GPT-3 neural network, Yabble’s AI generates rich, detailed insights from your unstructured data with unprecedented ease, speed, and accuracy. Case in point: it’s 1,000 times faster than an expert human coder and has saved customers more than 60,000 hours of manual work to date. Whatever your data source — product reviews, social media comments, employee feedback, survey responses, interview transcripts — Yabble can help. Save hundreds of hours of manual work, improve productivity, and allow the focus to shift to what really matters: applying critical human insight to your business strategies. Yabble is suitable for businesses of all sizes and sectors and is currently used by leading brands, including retailers, supermarket chains, media titans, energy companies, and FMCG producers. Join the insights revolution. Yabble it. What are you waiting for?
Lang.ai US
lang.ai
Lang.ai is a no code service automation platform that empowers customer support teams to build AI models that they can directly control to improve and automate critical support processes. We seamlessly integrate into Zendesk and Salesforce and take the tedious and manual tasks out of agents’ hands so they can focus on what is most important, the customer. Our customers are leveraging Lang for the following use cases and with our plug and play technology they’re up and running in 48 hours with no model training and maintenance required.
Forsta
forsta.com
Behind every customer data point is a person. Behind every business decision is a person. And because every person is unique, the first customer to figure out is you. Forsta is the new frontier of experience and research technology—a technology company with a difference. The difference is that it collaborates. It listens and designs the solution together with clients. Forsta adapts its market-leading experience and research technology to clients' needs, not the other way around. It exists to inform and inspire decision-makers. Forsta powers the HX (Human Experience) Platform—an award-winning comprehensive experience and research technology platform that breaks down the silos between CX (Customer Experience), Employee Experience (EX), and Market Research. This enables companies to gain a deeper, more complete understanding of the experiences of their audiences. Forsta’s technology, combined with its team of expert consultants, assists thousands of organizations across various industries, including financial services, hospitality, market research, professional services, retail, and technology. Forsta is recognized as a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer and a Leader in the G2 Grid® for Experience Management software, Text Analysis software, and Survey software. The award-winning Forsta HX platform has also been recognized in the TMC CUSTOMER Experience Innovation Awards.
Enthu.ai
enthu.ai
Enthu.AI helps contact centers improve revenue and customer retention through AI driven insights. Enthu.AI enables 100% customer conversation monitoring, auto surfaces interactions that matter and helps quality teams improve agent performance through personalized and to-the-point coaching and training. Suited for both revenue and support functions, Enthu.AI helps optimize agent performance resulting in measurable gains across call QA efficiency, customer satisfaction score, new agent onboarding and agent training & coaching time, ultimately impacting revenue. For further information, visit https://enthu.ai
Insight7
insight7.io
Insight7 is an AI-powered tool designed to extract valuable insights from customer and employee interviews. It facilitates theme extraction from multiple interviews through bulk upload of documents or URLs, supporting various formats including video, audio, and text. Key features include conversation recording, transcription, and analysis, enabling users to map insights to project goals and collaborate seamlessly within teams. With customization options, users can configure insight categories and taxonomies to align with specific business objectives. Insight7 offers integration capabilities through APIs, allowing for seamless incorporation into existing workflows and tools. Managed services ensure secure data handling and confidentiality, while white-labeling options enable agencies and partners to service clients effectively. Use cases span automated research, customer experience enhancement, and employee engagement analysis. By leveraging AI, Insight7 identifies trends, sentiment, and actionable insights from large-scale interview collections, enabling users to enhance customer satisfaction, loyalty, and employee retention. Insight7 boasts a user-friendly interface, facilitating easy visualization of insights through reports and dashboards, driving stakeholder alignment and decision-making. With enterprise-grade security measures and GDPR compliance, Insight7 prioritizes data privacy and protection throughout its operations. Trusted by numerous organizations, Insight7 accelerates qualitative analysis, streamlining processes and driving impactful outcomes for product teams, startups, consultants, researchers, and CX professionals alike.
Olvy
olvy.co
Olvy is an AI-powered feedback management tool that transforms user feedback into actionable insights for product teams. With deep analysis and real-time communication, Olvy keeps users at the core of your product development. It's your key to creating products that users love and ensuring their needs are met.
AnyRoad
anyroad.com
AnyRoad is the leading experiential marketing platform that enables brands to operate and optimize their events, tours, activations, and classes to grow consumer brand loyalty, drive more revenue, and increase the ROI on every experience. AnyRoad allows companies to streamline and scale their experiential operations with a flexible, configurable platform and provides the powerful insights needed to accelerate business growth. Leading brands like Anheuser-Busch, Diageo, Westfield, Just Egg, and Sierra Nevada all count on AnyRoad to optimize operations for and prove the impact of their experiential marketing programs.
InMoment
inmoment.com
Understand the voice of your customer. Get insight from qualitative feedback. Wootric CXInsight™ uses machine learning to auto-categorize and assignment sentiment to unstructured feedback from surveys, online reviews, social media, support tickets, employee feedback, and more. - Get ROI from qualitative feedback, instantly. Machine learning identifies category themes and sentiment in each verbatim comment, instantly analyzing volumes of feedback. Algorithms are based on what matters in your industry, customized for your organization. Analyze feedback in any language, from any source. -Know what improvements will have the most impact. Stop wasting time deliberating. Use data to prioritize projects. -Quantify what your customers and employees care about. Understand the “why” behind Net Promoter Score and customer journey point metrics. Analyze a single source–or see themes across all feedback sources.Visualize data by any business driver. Create tag hierarchy. - Save time. View big picture trends and spot anomalies at a glance.Create an executive dashboard based on what matters to you, and Customize dashboards for each stakeholder function.Alert stakeholders to changes in feedback trends automatically, so they can address issues - Understand why customers and employees love you or don’t. Easily investigate hypotheses, without a data analyst. -Get a unified view. Import feedback from any source. -Align all business teams around the customer. No more silos — democratize customer data. Insight without a data analyst. Our platform makes it easy for teams to discover relevant insights themselves. Permission-based access. Get a holistic view of customer/employee sentiment in an easy to use dashboard.
Spiral
spiralup.co
Spiral's core technology trains on your company data by using LLMs and GenAI to identify and root cause customer-facing issues. It offers customer-facing teams a groundbreaking solution for identifying and addressing every aspect of their customers' concerns in nearly any language. This combination of advanced AI technology and linguistic versatility empowers it to revolutionize clients' understanding of their customers, elevates data accuracy and coverage, and makes Spiral the definitive source of truth for businesses globally.
Echoes
echoes.io
Echoes is the most interactive customer feedback insights platform, purpose-built as a text analytics and distribution/collaboration layer on top of CX data repositories like Qualtrics, Medallia, Salesforce and SurveyMonkey. For CX leaders, built by CX leaders. It's Voice of the Customer intelligence that drives CX, retention & innovation.
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