Data Management Platforms: best apps and software

Data management platforms collect and segment audience data for advertising, building profiles used to target and measure digital campaigns.

Bikky

Bikky

Bikky is a Customer Data Platform for large restaurant brands, integrating various systems to analyze performance and customer value, aiding decision-making.

Pushwoosh

Pushwoosh

Pushwoosh is a platform that enables businesses to engage customers via push notifications, emails, SMS, and more, with features for segmentation and data analysis.

Reteno

Reteno

Reteno is a user engagement platform that helps businesses manage marketing campaigns across multiple channels and personalize content to reduce churn and improve customer retention.

Kochava

Kochava

Kochava is an analytics platform that helps marketers optimize mobile app performance through real-time data insights, segmenting, and campaign tracking across multiple platforms.

Zeotap

Zeotap

Zeotap is a Customer Data Platform that helps brands integrate and analyze customer data while prioritizing privacy, enabling personalized experiences and informed decision-making.

Amobee

Amobee

Amobee is a digital marketing platform that helps brands manage campaigns across TV, digital, and social media, optimizing audience targeting and engagement.

Clutch

Clutch

Clutch is a customer marketing platform that centralizes data for B2C brands to enhance targeting with personalized messages and manage marketing campaigns effectively.

GroundTruth

GroundTruth

GroundTruth is a media platform that uses location and purchase data to create targeted advertising and measure its impact on in-store visits and online interactions.

Segmanta

Segmanta

Segmanta is an app that helps businesses collect, analyze, and segment customer data for personalized marketing, focusing on privacy and compliance.

Tradable Bits

Tradable Bits

Tradable Bits is a fan marketing platform that collects and analyzes data to enhance engagement and optimize marketing for music, sports, and entertainment organizations.

GoGoGuest

GoGoGuest

GoGoGuest is a platform that helps restaurants and retailers enhance customer engagement through data analysis and personalized marketing tools.

Converge

Converge

Converge is a data platform that automates tracking of customer events for online stores, improving ad targeting and attribution accuracy.

Actito

Actito

Actito is a marketing automation platform that centralizes customer data for personalized engagement across various channels, helping businesses optimize their marketing efforts.

mParticle Customer

mParticle Customer

The mParticle Customer app centralizes and manages customer data from various sources, enabling unified profiles and targeted audience activation for personalized marketing.

Apteco

Apteco

Apteco is a data analytics platform that helps organizations manage and analyze multi-channel marketing data for better decision-making and customer engagement.

Affinio Classic

Affinio Classic

Affinio Classic is a data analytics platform that segments audiences and provides insights to improve marketing strategies and engagement.

Plumb5

Plumb5

Plumb5 is a real-time customer engagement platform that automates marketing efforts across various channels to improve lead management and user retention.

BlueConic

BlueConic

BlueConic is a Customer Data Platform that unifies and activates customer data for personalized marketing, enhancing engagement and retention across channels.

Dataprovider.com

Dataprovider.com

Dataprovider.com provides structured data on over 800 million domains, enabling users to analyze web information and monitor trends through a filterable index.

DeFractal

DeFractal

DeFractal is a platform for publishers to manage first-party data and enhance revenue by optimizing user and advertiser connections.

Layerise

Layerise

Layerise is a Customer Data Experience Platform that helps brands enhance customer engagement, offer personalized marketing, and improve operations while promoting sustainability.

Scal-e

Scal-e

Scal-e enables brands to enhance communication by organizing data into unified profiles for personalized, real-time omnichannel interactions.

mediarithmics

mediarithmics

Mediarithmics is a data marketing platform for real-time audience segmentation and multi-channel campaign management, ensuring data compliance and integration with various tools.

mParticle EU

mParticle EU

mParticle EU is a data management platform that integrates, analyzes, and activates customer data for improved experiences and marketing strategies.

CaliberMind

CaliberMind

CaliberMind is a platform that integrates customer data and analytics to help businesses optimize marketing strategies and improve customer engagement.

Decile

Decile

Decile is an analytics platform for ecommerce brands that analyzes customer data to improve marketing strategies and enhance customer engagement.

Amperity

Amperity

Amperity is a customer data platform that unifies customer data to enable personalized engagement, insights, and privacy management for businesses.

LiveRamp

LiveRamp

LiveRamp is a data collaboration platform that helps businesses unify customer data for targeted advertising while ensuring privacy and compliance.

FirstHive

FirstHive

FirstHive is a Customer Data Platform that helps businesses manage and analyze first-party customer data for personalized marketing and improved customer engagement.

Altсraft

Altсraft

Altcraft is a marketing automation and customer data platform for managing customer profiles, personalized campaigns, loyalty programs, communications, and analytics across channels.

Hardal

Hardal

Hardal app connects first-party data from various sources to different destinations for websites and mobile apps using server-side integration.

Sitecore

Sitecore

Sitecore is a digital experience platform that enables brands to create and manage personalized content across customer touchpoints using integrated tools.

MonRays

MonRays

MonRays is a self-serve customer engagement platform for creating and managing push notifications with easy code integration and detailed targeting options.

WhatCounts

WhatCounts

WhatCounts is an email service provider that offers a platform and agency support for personalized email marketing and data management to help companies increase revenue.

Pyze

Pyze

Pyze is a platform that analyzes user behavior across apps to optimize engagement and retention through automated segmentation and personalized marketing campaigns.

Splio

Splio

Splio is an omnichannel marketing platform that enables businesses to manage loyalty programs and create targeted marketing campaigns based on customer data.

Freshpaint

Freshpaint

Freshpaint is a customer data platform designed for healthcare providers, ensuring HIPAA compliance while enabling data-driven marketing strategies.

mParticle AU

mParticle AU

mParticle AU is a customer data platform that centralizes data from multiple sources, enabling real-time analytics and unified customer profiles for improved engagement and compliance.

mParticle US

mParticle US

mParticle US is a customer data platform that helps businesses manage, analyze, and integrate customer data from various sources for enhanced engagement and compliance.

Adentro

Adentro

Adentro is a marketing platform that tracks in-store visits and customer behavior, helping businesses target advertising and measure its impact on sales.

Mortar AI

Mortar AI

Mortar AI is a customer data platform that consolidates, cleans, and analyzes fragmented data into a user-friendly dashboard in real-time.

Madison Logic

Madison Logic

Madison Logic is a platform that helps businesses identify and engage with potential customers through targeted advertising and data analysis for improved marketing outcomes.

enKod

enKod

enKod combines customer data into unified profiles and automates segmented marketing through email, SMS, mobile and web push, Telegram chatbots, and pop-ups.

Sendsay

Sendsay

Sendsay is a customer data and marketing automation platform for managing personalized campaigns across email, SMS, push notifications, Telegram, and VK.

빅인

빅인

빅인 is a CRM marketing automation platform that combines customer data and behavior to segment audiences, automate targeted campaigns across web, apps, and messaging channels, and track results.

메타플라이어

메타플라이어

MetaFlyer integrates customer data, marketing campaigns, CRM, sales, support, websites, social media, automation, and analytics in one platform with built-in AI tools.

groobee

groobee

groobee is a customer personalization and marketing platform for ecommerce and online services. It supports audience targeting, product recommendations, campaign automation, and performance analytics.

Outra

Outra

Audience data platform for UK households that helps brands target, layer, and export audiences, and enrich customer profiles for marketing.

Lillian

Lillian

Lillian helps plan and manage influencer marketing by finding suitable creators from a large database, analyzing audiences in real time, and generating multilingual promotional content templates.

Spotler

Spotler

Spotler is a European marketing SaaS that helps organizations manage customer data, automate email and messaging campaigns, run events, and personalize web and multichannel customer interactions.

Proxima

Proxima

Proxima is an AI platform that resolves identities, organizes customer data, and builds precise audience segments for targeted marketing and measurement while supporting privacy-compliant data collaboration.

Mapp

Mapp

Mapp is a SaaS platform that unifies customer data and automates personalized marketing campaigns across multiple channels, enhancing engagement and retention.

graph8

graph8

Graph8 is a data intelligence platform that streamlines outreach and communication by analyzing sites and managing campaigns across multiple channels.

Stiddle

Stiddle

Stiddle is a platform for marketers to track, analyze, and optimize campaigns using first-party data in a centralized hub.

LayerFive

LayerFive

LayerFive is a privacy-focused identity resolution platform that helps brands manage consumer identities for improved marketing and analytics.

Navegg

Navegg

The Navegg app helps users analyze their audience, create targeted groups, and manage digital marketing campaigns all in one platform.

RAEK

RAEK

RAEK is a marketing automation tool for small to midsize ecommerce and web businesses to collect and use first-party customer data effectively.

FoxMetrics

FoxMetrics

FoxMetrics is a marketing analytics and personalization app that collects user data, segments it, and triggers personalized messages through various channels.

fullthrottle.ai

fullthrottle.ai

fullthrottle.ai is a data platform that helps identify and measure audiences for marketing, using AI for audience targeting and first-party data analytics while ensuring privacy compliance.

Audience Republic

Audience Republic

Audience Republic is a platform that helps event organizers sell tickets and engage audiences by collecting data and facilitating targeted communication.