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Top Account-Based Orchestration Platforms

Account-based orchestration platforms offer a centralized solution for businesses to streamline their account-based marketing endeavors, fostering alignment between sales and marketing teams. These platforms play a crucial role in aiding companies with targeting specific accounts, implementing effective account-based marketing (ABM) campaigns, and assessing and refining strategies. Central to their functionality is the provision of unified account list management, enabling the prioritization and segmentation of a company's targeted accounts. By harnessing the capabilities of these platforms, marketing and sales teams can concentrate on identifying and nurturing the most promising accounts for their business. Moreover, account-based orchestration platforms facilitate the execution of multichannel campaigns. They often fall into one or more of the following categories: account-based direct mail software, account-based advertising software, and account-based web and content experiences software. It is noteworthy that while software can deliver account-based execution capabilities, it may not necessarily constitute a comprehensive ABM platform.

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Hubspot

Hubspot

hubspot.com

HubSpot offers a full platform of marketing, sales, customer service, and CRM software — plus the methodology, resources, and support — to help businesses grow better. Get started with free tools, and upgrade as you grow. With Marketing Hub, all your marketing tools and data are on one easy-to-use,...

Salesforce

Salesforce

salesforce.com

Salesforce.com, inc. is an American cloud-based software company headquartered in San Francisco, California. It provides (CRM) customer relationship management service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and ap...

ZoomInfo

ZoomInfo

zoominfo.com

ZoomInfo SalesOS is the modern go-to-market platform for B2B companies. We have the biggest, most accurate, and most frequently refreshed database of insights, intelligence, and purchasing intent data about companies and contacts. We layer additional tools on top of that intelligence—such as convers...

Signals

Signals

getsignals.ai

Signals is a lead generation and AI Platform that helps you know who is on your website, and leverage their behaviors, to engage with visitors who are ready to buy. We have already helped companies find thousands of qualified new contacts without visitors needing to fill out a form.

Terminus

Terminus

terminusplatform.com

The old way of doing things isn’t working anymore. And, you can’t afford to fall behind. B2B strategies have evolved and the rules to the game have changed. You need the platform, the experts and the tactical playbooks to get you where your business needs to be, especially with the increased pressur...

Warmly

Warmly

warmly.ai

Warmly helps your revenue team spot in-market opportunities sooner. Progress them faster. And hit your pipeline goals quarter after quarter. Our AI Warm Leads Platform illuminates your pipeline by monitoring buying intent signals across your website, outbound and CRM. Then, we help you close that pi...

Uberflip

Uberflip

uberflip.com

Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone of every go-to-market motion. If you want to stand out and build meaningful relationships with your p...

Demandbase

Demandbase

demandbase.com

The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey. You'll get a si...

Octane11

Octane11

octane11.com

Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterprises with $100M+ in revenue to integrate, enrich, and analyze data across teams, and compare performan...

Metadata

Metadata

metadata.io

Metadata eliminates manual and repetitive work so B2B marketers can finally focus on strategy, creativity, and driving revenue.

Folloze

Folloze

folloze.com

Folloze is on a mission to empower B2B marketing teams looking to respond to a new generation of B2B buyers by creating the industry's leading Buyer Experience Platform. Led by frontline marketers, revenue teams leverage Folloze to quickly and easily deliver engaging, data-driven experiences that me...

Enlyft

Enlyft

enlyft.com

Enlyft helps B2B sales & marketing teams find, prioritize, engage and convert the companies most likely to buy their products through dedicated AI and deep proprietary account data. We enable you to discover best fit accounts among tens of millions of companies worldwide by targeting technology adop...

TrenDemon

TrenDemon

trendemon.com

Trendemon is a Web Personalization & Account-Based Orchestration solution – A goal-based journey orchestration platform is the main hub used to understand the customer journey and deliver personalized experiences at scale, that encourages visitors to continue engaging with your website – driving inc...

RollWorks

RollWorks

rollworks.com

RollWorks, a division of NextRoll, offers ambitious B2B companies of any size an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by machine learning and an extensive account data foundation, the RollWorks platform helps you identify your target a...

AdDaptive Intelligence

AdDaptive Intelligence

addaptive.com

AdDaptive Intelligence is the leading provider of Account-Based Marketing and B2B intelligence. Our technology platform combines the power of big data and advertising automation to help B2B marketers define, reach and engage their ideal customers. By analyzing billions of data points in real-time, w...

Propensity

Propensity

propensity.com

Propensity is the only account-based marketing (ABM) platform built for small B2B growth teams. We make it easy to use intent data to create lists of in-market accounts and contacts, warm those contacts up with omnichannel ABM campaigns, and hand off a daily list of highly qualified leads to sales. ...

Hushly

Hushly

hushly.com

Hushly is an all-in-one conversion cloud designed to improve buyer experiences and drive conversions for B2B marketers. Our system of engagement includes a variety of tools and capabilities, such as website personalization, content personalization, landing page builder and personalization, demand ca...

Foundry

Foundry

foundryco.com

Foundry's Account-Based Marketing (ABM) platform orchestrates marketing and sales campaigns at every stage of the purchase journey. In a single platform, Foundry ABM combines account-based advertising, web personalization, and sales activation features to orchestrate campaigns across multiple channe...

BambooBox

BambooBox

bamboobox.ai

BambooBox helps growth marketing teams drive revenue across the GTM motions viz. aquisition, cross-sell and upsell. The platform has 4 building blocks: 1. A powerful CDP Engine Ingest, cleanse, organize, visualize and analyze data across customer touch points. 2. AI-driven 6-D scoring Determine jour...

6sense

6sense

6sense.com

Reinvent the way your company creates, manages, & converts pipeline to revenue. Our ABM software reveals revenue insights that leads to high-quality pipeline, eliminating guesswork & empowering your revenue team with the data and visibility it needs.

Madison Logic

Madison Logic

madisonlogic.com

Madison Logic empowers the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influential members of the buying committee. The ML Platform, a global multi-channel ABM media activation and measurement platf...

Maestro ABM

Maestro ABM

maestroabm.com

Maestro is ABM SaaS to help companies to sell to enterprises and target accounts through the Account-Based Marketing process with personalized each touch point and all library of playbooks and templa... Show More e plays that you can measure and orchestrate to shorten complex sales cycles.

Recotap

Recotap

recotap.com

Recotap is a next-generation AI-powered ABM Platform that helps B2B Marketers run Targeted and Personalised Account-Based engagement campaigns, at scale. Recotap is best suited for growing startups and enterprises who are seeking to better their marketing performance. With Recotap Account-based Adve...

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