Demand-Side Platforms: best apps and software
Demand-side platforms let advertisers buy programmatic ad inventory across exchanges in real time with targeting, bidding, and frequency controls.

Google Display & Video 360
Google Display & Video 360 is a digital advertising platform for managing campaigns across formats, offering tools for planning, optimization, and analytics.

The Trade Desk
The Trade Desk app enables digital ad buyers to manage and optimize data-driven ad campaigns across various formats and devices using a self-service platform.

Adsterra Advertiser
The Adsterra Advertiser app helps manage digital advertising campaigns with advanced targeting options and various ad formats, ensuring secure and effective outreach.

Simpli.fi
Simpli.fi is a programmatic advertising platform that helps businesses plan and execute targeted campaigns across various media channels using AI-driven solutions.

Web3 AdNetwork
Web3 AdNetwork is a targeted advertising platform using blockchain for performance-based ads, supporting multiple formats and detailed audience segmentation.

Eskimi
Eskimi is a programmatic advertising platform that helps businesses manage digital campaigns and reach targeted audiences worldwide.

Moloco
Moloco is an advertising technology platform that uses machine learning to optimize mobile ad campaigns and enhance user acquisition for various businesses.

Jampp
Jampp is a programmatic advertising platform that helps businesses optimize mobile ad campaigns and reach target audiences using advanced technology and analytics.

StackAdapt
StackAdapt is a digital advertising platform for programmatic ads across channels, including video and native ads, offering targeting and real-time performance analysis.

Brandzooka
Brandzooka is a mobile advertising platform that enables businesses to create and manage personalized ad campaigns across various formats and mobile devices.

BidTheatre
BidTheatre is a platform for managing programmatic advertising campaigns, allowing targeted marketing and optimization across various markets.

PubMatic Media Buyers
The PubMatic Media Buyers app streamlines programmatic advertising for media buyers, optimizing campaigns with data analytics and AI-driven insights.

Kayzen
Kayzen is a mobile DSP that allows apps, agencies, and brands to run programmatic ad campaigns, offering both self-serve and managed services.

AppSamurai
AppSamurai is an AI-driven platform for user acquisition and app growth, offering campaign management and optimization tools for advertisers globally.

mediasmart
Mediasmart is a programmatic advertising platform that integrates consumer journeys across mobile, CTV, and DOOH, enabling targeted and personalized ad experiences.

ad:personam
ad:personam is a cloud-based self-serve DSP for programmatic advertising, offering campaign management, targeting options, and performance analytics for small businesses and startups.

Octillion
Octillion is a transparent PaaS platform that helps local media companies and advertisers optimize their digital ad campaigns across various channels.

illumin
Illumin is a programmatic advertising platform that automates campaign management, targeting, and analytics across multiple digital channels for marketers.

Criteo
Criteo is a performance advertising platform that uses AI and user data to create personalized display ads, optimizing campaigns for customer acquisition and retention.

Admicro
Admicro helps businesses plan, run, and measure digital marketing campaigns across web and mobile, using advertising, audience targeting, analytics, content, and lead-generation tools.

Adcentra
Adcentra is a platform for buying and selling OOH/DOOH ad space, helping advertisers book media and media owners manage inventory and revenue.

LoopMe
LoopMe is a programmatic platform that uses AI to analyze mobile user behavior and optimize delivery of mobile video ads across formats to improve targeting and campaign performance.

Scibids AI
Automates programmatic ad bidding across channels using AI, adjusts bids in real time, prioritizes impressions, and manages multiple campaign goals.

Basis Technologies
Basis is a digital media platform for planning, buying, analyzing, and optimizing campaigns across direct, programmatic, search, and social channels.