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Airship is a comprehensive mobile engagement platform designed to enhance user interaction and experience through various messaging and automation tools. It offers a range of features, including push messaging, in-app messaging, and automation capabilities, allowing developers to personalize and optimize their app's communication strategy. The platform supports multiple modules, such as Airship/Core for push messaging, Airship/MessageCenter for centralized message management, and Airship/Automation for automating user engagement processes.

Key features of Airship include the ability to manage channels, tags, and named users, providing a flexible framework for targeting specific audience segments. Additionally, Airship supports advanced customization options, enabling developers to tailor the platform's behavior to meet their app's unique requirements. This includes configuring URL allowlists, setting up cloud sites, and integrating with other app components seamlessly.

Airship's integration process is streamlined, allowing developers to set up the platform using popular tools like CocoaPods, Swift Package Manager, or Carthage. The platform also supports automatic integration with app delegates, simplifying the setup process for most applications. Overall, Airship provides a robust and versatile solution for mobile app developers seeking to enhance user engagement and streamline communication strategies.

In its mobile-first world, customers expect a unified, seamless experience wherever they interact with brands. But most often, those experiences are disconnected. Airship has everything it needs to get mobile-first customer experience right — on the web, in the app, and everywhere in between. Since the dawn of mobile apps, Airship innovations have become industry standards. It delivered the industry’s first push notification and first in-app message. Then it powered the first mobile wallet boarding pass, now the digital norm for travelers. It enabled the first commercial use of Live Activities on the day it was launched by Apple. Most recently, it launched the world’s first no-code native Experience Editor for app and web, enabling marketers and product managers to engage with customers wherever they are and get work done in minutes instead of months without ongoing developer support. Today, the Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle. It starts with Airship’s market-leading app store optimization (ASO) solutions that promote app discovery and downloads. Then its AI-powered journey orchestration, content creation, and experimentation solutions kick in — all no-code and highly flexible. Customer-facing teams can quickly design, deploy, and iterate cohesive in-session experiences on the web and in the app. The result? Deeper customer engagement, better conversion. When it comes to helping brands get customer experience right in a mobile-first world, no one knows more, does more, or cares more than Airship.

Categories:

Business

Mobile Marketing Software

Push Notification Software

Proactive Notification Software

Website: airship.com

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