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Social media advertising software enables companies to run ads on social media platforms like Facebook, Twitter, LinkedIn, and others. These tools allow advertisers to purchase, manage, and display social ads to reach the large, diverse audiences active on these platforms. Typically managed by in-house marketing teams or third-party ad agencies, social media ads are used to drive both brand awareness and direct response campaigns. Social media advertising software simplifies the process of tapping into the vast user bases of social media sites. It includes both first-party platforms, which are native to the social media site itself, offering direct access to ad inventory—commonly used by small to mid-sized businesses or newcomers to social media advertising—and third-party platforms, which integrate with multiple social networks, providing enhanced workflows, scalability, and broader reach. This software can either be a standalone solution focused on social media ads or part of a larger, cross-channel advertising platform that also supports search, display, mobile, or video advertising.
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reddit.com
Reddit is a social media app where users can submit, discuss, and vote on content across various community-driven topics called subreddits.
Hubspot
hubspot.com
HubSpot is a CRM platform that integrates marketing, sales, and customer service tools to help businesses manage relationships and streamline operations.
Mailchimp
mailchimp.com
Mailchimp is a marketing platform for small businesses, offering tools for email campaigns, CRM, analytics, and social media advertising to help manage and grow customer relationships.
SEMrush
semrush.com
SEMrush is a digital marketing platform that offers tools for SEO, PPC, content marketing, and competitive analysis to improve online visibility and campaign effectiveness.
Hootsuite
hootsuite.com
Hootsuite is a social media management platform that allows users to manage multiple social accounts, schedule posts, track conversations, and analyze performance from one dashboard.
Motion
usemotion.com
Motion is a productivity app that uses AI to automate task scheduling and calendar management for better time optimization.
Brevo
brevo.com
Brevo is an integrated platform for customer support and marketing, combining email, live chat, and social media for streamlined communication and sales.
Google Ad Manager
admanager.google.com
Google Ad Manager helps publishers manage digital advertising inventory, optimize ad revenue, and access various demand sources through a comprehensive platform.
Constant Contact
constantcontact.com
Constant Contact provides email, social media, and event marketing tools for small businesses to manage digital marketing and customer engagement effectively.
ActiveCampaign
activecampaign.com
ActiveCampaign is a marketing automation platform that helps businesses engage customers through personalized campaigns, CRM, and workflow automation.
AdCreative.ai
adcreative.ai
AdCreative.ai is an AI-powered platform that generates and optimizes ad creatives, providing insights on performance and competitor strategies for improved marketing campaigns.
Sprinklr
sprinklr.com
Sprinklr is a cloud-based platform that manages customer service across 30+ channels, enhancing interactions and providing AI-driven insights for businesses.
ROI Hunter
roihunter.com
ROI Hunter is a product performance management platform that helps retailers analyze product data to improve marketing strategies and drive informed business decisions.
Ocoya
ocoya.com
Ocoya is an AI tool for managing, scheduling, and creating social media content, integrating eCommerce and providing analytics for consistent engagement.
AdRoll
adroll.com
AdRoll is an AI-driven marketing platform for retargeting and prospecting, offering audience targeting, cross-channel engagement, and analytics for businesses.
Smartly.io
smartly.io
Smartly.io is a digital advertising platform that automates campaign management, enhances creative production, and provides analytics across various social media channels.
MINT
mint.ai
MINT is an Advertising Resource Management platform that helps companies manage their advertising investments efficiently and effectively.
Tomi.ai
tomi.ai
Tomi.ai is a tool that analyzes website visitors, predicting their buying potential and optimizing marketing efforts to increase revenue and improve lead quality.
UpRive
uprive.com
UpRive allows users to create Facebook ads quickly, enabling them to focus more on their overall marketing strategy.
WASK
wask.co
WASK is an AI-based SaaS app that helps digital advertisers optimize campaigns, measure visitor behavior, and manage reporting and ad text generation without technical skills.
LOCALiQ
localiq.com
LOCALiQ is a digital marketing platform that helps businesses manage online listings, optimize advertising, and analyze performance to attract and retain customers.
Socinator
socinator.com
Socinator is a social media management tool that automates posting, scheduling, and engagement across multiple platforms, helping users manage their online presence efficiently.
Flashtalking
flashtalking.com
Flashtalking is an ad-serving platform that personalizes advertising across channels, offering tools for campaign management, creative personalization, and analytics.
MavSocial
mavsocial.com
MavSocial is a social media management app for multi-location businesses, allowing users to manage profiles, schedule posts, and engage across various platforms from one interface.
SOCi
meetsoci.com
SOCi is a marketing platform for multi-location businesses to manage local marketing efforts, customer engagement, and online reputation across digital channels.
Marketing 360
marketing360.com
Marketing 360 is an all-in-one platform for small businesses to manage marketing, design, CRM, and analytics effectively from one interface.
POSTON.io
poston.io
POSTON.io is an API platform that integrates with META services to automate sales, CRM, and customer engagement for e-commerce businesses using AI tools.
PlayPlay
playplay.com
PlayPlay is a video creation platform that allows users to easily produce professional-quality videos using AI tools and customizable templates.
ToneDen
toneden.io
ToneDen is a social marketing platform that helps music artists and promoters manage campaigns and engage audiences across social media.
Madgicx
madgicx.com
Madgicx enhances Meta ad management for e-commerce by optimizing ad performance, targeting, creatives, and automation.
Influ2
influ2.com
Influ2 is a person-based advertising platform for B2B marketers, targeting specific decision-makers within accounts and tracking their engagement with ads.
Simpli.fi
simpli.fi
Simpli.fi is a programmatic advertising platform that helps businesses plan and execute targeted campaigns across various media channels using AI-driven solutions.
StoryStream
storystream.ai
StoryStream is a platform that enables brands to use user-generated and social content to enhance online shopping experiences through features like shoppable videos and galleries.
Orlo
orlo.tech
Orlo is a platform that helps public sector organizations manage digital conversations to enhance citizen engagement and communication.
Linklo.io
linklo.io
Linklo.io is a tool for managing and optimizing LinkedIn advertising budgets, improving ad performance, and tracking campaigns effectively.
Blend AI
blend-ai.com
Blend is an ad management platform that uses AI to launch and optimize ad campaigns for ecommerce brands across multiple online platforms.
Adplorer
adplorer.com
Adplorer is a software for managing local digital advertising campaigns, optimizing performance across various platforms, and automating tasks for agencies and multi-location businesses.
adhook
adhook.io
adhook is an all-in-one tool for social media management and digital advertising, enabling planning, publishing, analysis, and moderation across various platforms.
Facelift
facelift-bbt.com
Facelift is a certified software for centralized social media marketing, enabling efficient management of campaigns while ensuring data security in compliance with ISO 27001.
Marvia
getmarvia.com
Marvia is a SaaS platform for local marketing automation that helps organizations manage, customize, and distribute marketing materials efficiently.
RollWorks
rollworks.com
RollWorks is an account-based marketing platform that helps B2B companies identify, engage, and convert target accounts using data-driven insights and automation.
Cloud Campaign
cloudcampaign.com
Cloud Campaign is a social media management platform that helps agencies schedule posts, track engagement, and organize content across multiple social media channels.
Adcredo
adcredo.io
Adcredo is a self-service platform that enables agencies and enterprises to create and manage digital advertising campaigns and reports across multiple search and social platforms.
Reflys
reflys.com
Reflys automates Instagram, SMS, and email marketing for businesses, enhancing customer engagement and data capture for improved sales and marketing efficiency.
ADYOUNEED
adyouneed.com
ADYOUNEED is an AI-driven app that simplifies ad creation and optimization, automating processes like A/B testing and budget allocation for effective marketing campaigns.
Paragone
paragone.ai
Paragone is a performance marketing platform that consolidates social media ads and analytics, helping businesses optimize campaigns and boost revenue efficiently.
Cometly
cometly.com
Cometly is an attribution platform that provides accurate insights into ad performance, helping businesses optimize their marketing strategies based on real-time data.
NestAds
nestscale.com
NestAds is a Shopify app that helps merchants track ad performance and customer journeys across platforms, enabling data-driven marketing decisions to enhance ROAS.
Practina
practina.com
Practina is an AI tool for businesses to manage social media marketing, automate posts, create ad campaigns, and handle reviews, enhancing customer engagement across platforms.
MyDataNinja
mydataninja.com
MyDataNinja is an all-in-one online advertising tool that simplifies ad management, tracking, reporting, and campaign building across multiple networks.
GGyess
ggyess.com
GGyess is an AI-powered platform that merges task management, project organization, team collaboration, and workflow optimization into a single tool.
BrandSlice.io
brandslice.io
BrandSlice.io helps brands streamline the creation and distribution of social media content while engaging local retailers to reach target audiences effectively.
Rockads
rockads.com
Rockads is a marketing service app that enables users to manage and optimize ad campaigns across various platforms from a single interface.
GoAudience
goaudience.com
GoAudience uses AI to create custom audience lists for e-commerce brands based on credit card spending, aiding targeted marketing efforts.
Adscook
adscook.com
Adscook is a Facebook Ads Management tool that automates ad campaign management, provides insights, and enables A/B testing for optimized performance.
Zocket
zocket.ai
Zocket is an all-in-one platform for designing, launching, and optimizing ad campaigns across Facebook, Instagram, and Google with AI-powered tools.
SnapWidget
snapwidget.com
SnapWidget allows users to embed interactive Instagram, Twitter, and Facebook feeds into their websites, enhancing visibility and engagement with social media content.
Scalify
scalify.com
Scalify is an advertising suite for managing and optimizing Facebook and Instagram ads, helping users to improve performance and reduce ad spend.
AdScale
adscale.com
AdScale is an ad management platform for ecommerce that automates campaign creation and optimization across multiple channels using AI.
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