Anura.io
anura.io
Founded by husband and wife team, Rich and Beth Kahn, Anura is an ad fraud solution designed to improve campaign performance by eliminating bots, malware, and human fraud. The couple, who owned a company that was featured in the Inc. 5000 list five years in a row, has a long track record of entrepreneurial success—including earning an Ernst & Young Entrepreneur award in technology. Anura’s solution mitigates ad fraud allowing advertisers to invest more resources toward growing their business. The Anura solution works to eliminate false positives by only marking visitors as fraudulent when it is 100% confident the visitor isn’t real. Benchmarked against validated conversion data, Anura is able to ensure the accuracy and thoroughness of the solution. Anura also offers the most detailed analytics dashboard to provide proof of fraud. With a combination of machine learning and experienced engineers, Anura can detect even the most sophisticated fraud techniques in real time.
Ads Defender
adsdefender.com
Protect your Google Ads budget from clickfraud. Ads Defender enables advertisers on Google Ads to protect their campaigns by blocking clicks from bots, competitors or fake placements which often make up 20% of their budget.
ClickPatrol
clickpatrol.com
ClickPatrol helps you save up to 21% on your ad spend by using superior AI to predict, detect and block invalid clicks before they cheat you out of your advertising budget.
Opticks
optickssecurity.com
Opticks helps marketers to reach their acquisition and growth goals by identifying and preventing ad fraud. Our relentless mission is to deliver reliable and innovative software to beat ad fraud. High-growth marketing teams, agencies, and networks trust us to uncover invalid traffic and increase their revenue.
ClickGUARD
clickguard.com
ClickGUARD is a fully automated, powerful protection tool that enables organizations and agencies of all sizes to run secure & effective pay-per-click campaigns. ClickGUARD helps to maximize return on ad spend by eliminating fraudulent and illegitimate clicks from campaigns while preventing potential damage and mitigating future threats. ClickGUARD empowers marketers with a tool compatible with all major platforms, including complete integration with Google Advertising solutions, CRMs, eCommerce platforms, and notable CMS platforms. Our system is equipped with organic traffic monitoring and additional threat identification features. It works to provide a complete PPC protection solution – working across multiple platforms to identify threats to ads. Every click is identified, blocked, and reported on, in real-time. ClickGUARD provides users with comprehensive visual maps that help detect suspicious click patterns and behaviors for all IPs and devices, including an overview of targeted site URLs such as specific landing pages. This enriched data gives marketers the information they need to reduce risks to their advertising campaigns. Marketers can choose the level of protection they want and control who sees their campaigns based on geolocation. These parameters allow PPC marketers to distinguish between click fraud and invalid clicks through standard controls such as proxy/VPN traffic, bad website interaction, multiple targeting by a single visitor, and traffic from the IP range. Plus, our user-based account management allows agencies to serve multiple clients without signing out of the system. Overall, ClickGUARD is a one-stop solution for pay-per-click advertising problems. It enables marketers to optimize website traffic through an easy-to-use User Interface with a comprehensive protection system that aids multi-channel PPC advertising. Get ahead of your competitors with assured quality traffic.
Spider AF
spideraf.com
Spider AF is a Click Fraud Prevention solution that detects, blocks, and protects web ads from invalid clicks and conversions. With centralized fraud management and advanced automation, advertisers can easily detect fraudulent activity across all published ads. Spider AF provides full digital advertising transparency, allowing advertisers to track ad placement, identify fraudulent behaviors, and analyze clean - fraud free data.
fraud0
fraud0.com
Fake and low-quality traffic eat up to 16% of your ad budget. We exclude this unwanted traffic from all your media buying channels like Google Ads, Facebook, Youtube, Instagram, and many more. Boost your campaign results, win more customers, and outperform your competition.
Apptrove
apptrove.com
Apptrove empowers mobile marketers to conquer every stage of the user journey. We're your one-stop mobile measurement partner, providing the data and insights you need to optimize user acquisition and engagement. Unleash the power of deep linking to seamlessly connect users to your app, and leverage customizable fraud prevention to ensure your marketing budget is invested towards real users. Go beyond basic attribution with our SKAN analytics, and gain a granular understanding of your audience with advanced segmentation features. With Apptrove, you'll gain the knowledge to make data-driven decisions, maximize campaign ROI, and fuel long-term app success.
Moloco
moloco.com
Moloco’s mission is to empower businesses of all sizes to grow through operational machine learning. With Moloco’s machine learning platform for growth and performance, every app publisher, commerce marketplace, and streaming business can now unlock the value of their unique, first-party data. Moloco Ads enables performance marketers to scale user acquisition for mobile apps through our advanced machine learning models. Moloco Commerce Media enables retailers and marketplaces to build their own ads business with a flexible solution that delivers relevance, results, and automation for scaled and streamlined ad operations. Moloco Streaming Monetization enables streaming media companies to revolutionize their monetization strategy by building an outcomes-based ads business that delivers relevancy for users and results for advertisers. Moloco was founded in 2013 by a team of machine learning engineers and has offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore.
Clixtell
clixtell.com
Clixtell provides complete solution for businesses and digital marketing agencies. Call tracking, web analytics, Pay-Per-Click fraud detection, prevention and protection services for online advertisers in the new digital era. Constantly growing and improving, we are proud to provide a safe & sound transparent advertising experience for our customers. We help businesses optimize & protect their advertising campaigns, increase sales, profit & ROI and to improve customer service.
Clarivoy
clarivoy.com
Clarivoy offers full-funnel Sales Attribution and Analysis tools so marketers can see the true results of their campaign spend.Discover the dealership marketing cloud used by modern marketers like you.
Roivenue
roivenue.com
ROIVENUE is an analytics, attribution and optimization suite for ecommerce. It helps marketers to accelerate revenue growth and increase marketing profit through data integration and understanding of multi touch journeys. Using data-driven attribution models, it allows marketers to identify underperforming campaigns, address over-invested channels and reallocate advertising budget for ROI maximization. Our clients typically see double-digit ROI growth following implementation of our proprietary AI-powered attribution model. Roivenue offers Free Trial for anyone who creates an account!
Measured
measured.com
Voted #1 Measurement/Analytics technology by AdExchanger and awarded Best Attribution Tool by Digiday, Measured helps brands grow by measuring incremental media contribution to desired performance results. Through a transparent experimentation approach that is always learning, Measured delivers ongoing actionable insights for marketers to increase efficiency and scale media for maximum growth. Experiments are powered by Measured's privacy compliant Marketing Data Warehouse. Capture up to 30% marketing efficiency. Powered by incrementality measurement.
Rockerbox
rockerbox.com
Rockerbox empowers marketers from launch to scale, helping them easily see and evaluate channel effectiveness. We’ve built our platform for smart marketers to help them spend, analyze, scale, test, and market smarter. Rockerbox helps you to execute better in-channel optimizations and stop wasting money on channels that aren’t performing. We take the frustration out of constructing clean, actionable data, empowering you to accomplish your goals without the need for additional technical resources. No one methodology is perfect, that’s why Rockerbox uses multiple. We incorporate rule-based attribution, multi-touch attribution, halo analysis, geo lift, in-channel testing, incrementality, and media mix modeling to give you the most complete and accurate view of your customer journey.
Attribuly
attribuly.com
Accurate conversion tracking and attribution are critical for your Shopify store. But Ad platforms and analytics frequently misreport, which has a serious impact on your growth. Attribuly is the only first-party cookie solution featured by Shopify. It upgrades your tracking with first-party cookie & data integrations, ensures you get 99%+ accurate data and clarity on how your entire customer journeys. A must-have for all marketers. You will utilize your precise customer data to understand customers' buying processes, optimize campaigns, and increase ROAS 20%. - Real-time customer end-to-end journey - Attribution for ads, influencers, affiliates, social media, organic search, and any campaigns. - Ads automation - Server-side tracking
Invoca
invoca.com
Invoca is a revenue execution platform that connects marketing and sales teams to help them track and optimize the buying journey to drive more revenue. By using a comprehensive revenue execution platform with deep integrations with leading technology platforms, revenue teams can better connect their paid media investments directly to revenue, improve digital engagement, and deliver the best buyer experiences to drive more sales. With Invoca, top consumer brands, including AutoNation, DIRECTV, Mayo Clinic, Mutual of Omaha, and Verizon, experience unbelievable results powered by undeniable data. Invoca has raised $184M from leading venture capitalists, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures. Invoca helps businesses drive revenue growth by unlocking new data from calls, so they can acquire and retain more customers for less money. With Invoca's revenue execution platform, businesses are driving unbelievable results: * Marketing teams — like the one at Rogers Communications — are driving up lead quality and driving down acquisition costs by 82% * Contact centers — like the one at MoneySolver — are boosting agent performance and conversion rates by 100% * Multi-location businesses — like Renewal by Andersen — are increasing appointments set over the phone by nearly 50%
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