Conversion rate optimization (CRO) tools represent a category of software equipped with testing and visualization capabilities aimed at enhancing user experience and elevating conversion rates for businesses. Operating in tandem with digital analytics software to monitor visitor behavior, CRO tools gather and analyze data on website usage patterns. By discerning insights, they pinpoint opportunities to streamline usability and enhance attractiveness. Varied types of CRO tools serve distinct functions, ranging from assessing current conversion rates to experimenting with novel website experiences to gauge their impact on conversion rates.
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LanderLab
landerlab.io
LanderLab is a no-code app that allows users to create, edit, and publish landing pages using templates and a visual editor.
Osortoo
osortoo.com
Osortoo simplifies drawing winners for contests and raffles, creating landing and registration pages, and showcasing events.
Project Broadcast
projectbroadcast.com
Project Broadcast is a text marketing platform for businesses, allowing them to create campaigns, send SMS messages, and manage communications effectively.
ResponsiveAds
responsiveads.com
ResponsiveAds™ is the leading engagement-driving creative automation ad tech for brands, agencies & publishers to produce, deliver & optimize high-impact HTML5 ads that adapt to any size, shape, or variant. We simplify resizing rich-media ads. — Thus accelerating revenue lift.
RevSites
revsites.com
RevSites is a landing page builder designed to help users engage with audiences, collect leads, and convert visitors into customers.
smoove
smoove.io
Smoove is a marketing automation platform that helps businesses engage and manage relationships with current and potential customers.
SquidVision
squidvision.com
SquidVision empowers SaaS companies to unlock the true potential of their landing pages using revenue attribution inside of heatmaps. Our revenue heatmaps provide a visual representation of user behavior, interaction, and conversion points. With our revenue attribution capabilities, you can accurately quantify the revenue generated by each page, button, and link, gaining a competitive edge and driving tangible results for your business. This allows you to see which landing pages generate the most revenue, see which calls to action are performing or underperforming, which blog posts are driving revenue and much more.
TierPeak
tierpeak.com
TierPeak is an all-in-one sales and marketing platform for SMBs that optimizes digital presence and improves workflow management.
WeeBlok
weeblok.com
WeeBlok is a web marketing platform for building websites, funnels, and landing pages, with integrated CRM, email marketing, and analytics tools.
BIK
bik.ai
BIK (bik.ai) is the most intelligent conversational marketing platform helping E-commerce businesses drive multiple ROI. This platform enables a brand to transact automation with Chatbots, manage multitasking with CRM, create customized broadcasts with campaigns & attain real-time growth insights. With the vision of creating a customer-centric platform, BIK (bik.ai) is helping various segments of businesses earn an ROI of 137x and empowering businesses worldwide with the slogan of Making Brands Limitless!
emojicom
emojicom.io
Emojicom collects user feedback using emojis and integrates with platforms like WordPress and Shopify. It is available for free.
Exatom
exatom.io
Exatom enhances online form performance by providing detailed analytics on user interactions, helping reduce abandonment rates without tracking personal data.
Appocalypsis
appocalypsis.com
Appocalypsis is a SaaS application that enables marketers to design and manage widgets aimed at enhancing website conversion rates.
CredSpark
credspark.com
CREDSPARK TRANSFORMS CONTENT INTO PERSONALIZED EXPERIENCES THAT GENERATE UNIQUE DATA, DEEPEN RELATIONSHIPS, & DRIVE REVENUE.
Hippoc
hippoc.ai
Marketers and Designers, are you tired of a lengthy, costly and revenue disconnected advertising design creation process? Hippoc Neuro-AI software predicts in seconds and with accuracy how to optimize your designs to maximize Click Through Rate, Conversion Rate and build long term brand loyalty (read this blog for the proof). Whether you work on a Social Ads, landing page, website or banners, use Hippoc during your creation process, test & optimize the designs using the recommendations and maximize conversion rate from day one. Without any expertise in Neuroscience you can now instantly: 1) Know what areas of your design are extremely effective at creating Instant Brand Attention and Lasting Brand Recall and which areas need to be tweaked or eliminated 2) Benchmark your designs vs your competition 3) Eliminate highly subjective team debates on which design
ReviewCaddy
reviewcaddy.com
ReviewCaddy is a tool that helps sellers collect opinion of their customer in a rich and interactive way about the items purchased by them from the website, it helps sellers to listen to their customer's voice and accordingly make updates on the product pages.
Heap
heap.io
Heap captures user interactions on websites and apps, providing insights for improving conversion, retention, and overall customer experience.
HoneyStack
hockeystack.com
HockeyStack is a B2B analytics platform that integrates data from various sources to measure marketing effectiveness and visualize customer journeys.
June
june.so
June is a simple product analytics tool for B2B SaaS, offering ready-made reports on key metrics and company-level insights without complex setup.
Keen
keen.io
Keen is an event data management app that collects, stores, queries, and presents data to help analyze product usage and improve user experiences.
Kissmetrics
kissmetrics.io
Kissmetrics is a behavior-based analytics and email automation platform that helps businesses track customer journeys and optimize engagement.
OpenText
opentext.com
OpenText is an app for managing enterprise information, handling content and unstructured data for large organizations and agencies.
Snowplow
snowplow.io
Snowplow is a customizable data platform that captures and analyzes user behavior across channels, offering insights for decision-making and data governance.
Sprig
sprig.com
Sprig is a user insights platform that provides tools for surveys, session replays, and AI analysis to help product teams gather and utilize user feedback effectively.
Stormly
stormly.com
Stormly uses AI to provide insights into user behavior, suggest focus areas, and create custom dashboards for product improvement.
UserVoice
uservoice.com
UserVoice is a feedback management platform that helps businesses collect, prioritize, and act on customer suggestions for product improvements.
Whatfix
whatfix.com
Whatfix is a digital adoption platform that provides in-app guidance and training tools to enhance user productivity and software adoption.
Woopra
woopra.com
Woopra is a customer journey analytics platform that tracks user behavior across multiple channels to help businesses improve engagement and retention.
Flywheel
getflywheel.com
Flywheel is a platform that streamlines WordPress site creation, management, and deployment, offering tools like local development and hosting services.
flowpoint.ai
flowpoint.ai
Flowpoint.ai is an AI-powered analytics tool that helps businesses analyze website user behavior to improve performance and increase conversions.
Narrative BI
narrative.bi
Narrative BI is a platform that turns data into understandable narratives, helping users communicate insights from marketing and advertising data without coding.
RevSetter
revsetter.com
RevSetter is a data-driven platform designed to enhance customer success and revenue management through automated workflows and analytics.
SessionStack
sessionstack.com
SessionStack is an AI-enhanced Digital Experience Analytics platform based on best-in-class session recording technology that allows e-commerce businesses to identify where customers are getting stuck and dropping off, and what conversion opportunities are being missed. The insights generated by the platform serve as a fast track to improving the entire user experience with data-backed conversion rate optimization. SessionStackAI, its proprietary machine-learning model, is the ideal partner for all e-commerce decision makers who are laser-focused on revenue. SessionStackAI blends qualitative and quantitative user data to provide the full picture of any website or mobile app interaction. The platform’s auto-capture capabilities and retroactive data history help ensure that there are no gaps in the analysis, identifying any friction points or new conversion opportunities as you go. Its industry-first AI capability - SessionStackAI, is backed up by best-in-class session recording and replay, instrumentation-free conversion funnels, user segmentation & segment trends, and error monitoring. SessionStack also offers co-browsing and live session collaboration. To put it simply: - AI-enhanced session data processing that gives you actionable conversion rate optimization tips - Auto capture of session data, covering iframes (same or cross-origin) & pop-ups - Zero performance impact for the end user and the app - Sensitive data management, data masking, network requests scrubbing, etc. - Private by default
Indicative
indicative.com
Indicative is the leading Product Analytics platform that provides product and growth teams actionable insights to optimize customer engagement, increase conversion, and improve retention.
NPAW
npaw.com
NPAW is proud to present its Suite of analytics solution. A powerful, intuitive, and real-time video and application analytics platform that is set to revolutionize the video intelligence industry, allowing OTTs, Telcos, Media Companies and Broadcasters to translate billions of data points into actionable business insights for them to monitor, analyze, and capitalize on, all while their users are watching. In the rapidly developing streaming industry, businesses providing content to users are faced with a serious problem: the lack of visibility over a prohibitively complex content delivery chain. How can they react to user frustration if they don’t know what has gone wrong? How can they respond to developing trends in consumption by device if they don’t have access to this data? NPAW Suite gives video providers the comprehensive overview of their end-users’ streaming experience in real time, integrating with players to get the raw data that matters, and translating it into customizable and easily readable dashboards that not only provide businesses with all the data they could need, but also allow them to understand and act upon it in a meaningful way. The challenge we had was to develop an evolution of our product which could convert extremely complex information into a visual design system intuitive enough to allow clients to identify, create, and stack their own patterns of KPIs, metrics, and dimensions based on the data for their individual service. By working closely with clients and always iterating towards a better version of our product, we were able to create a visual design language simple enough to enable users to obtain the data visibility that they need.
Insightech
insightech.com
Insightech provides digital teams with clear digital experience insights unhindered by sampled or incomplete data. With Insightech you get all the tools to do thorough marketing reporting, page content analysis, conversion funnel optimisation and website re-platforming in one easy-to-install and run solution. Benefit from dedicated APAC region support, in-person training, workshops and webinars to ensure continued success as you advance your organisation's experience analytics capability.
Toonimo
toonimo.com
User Experience Made Easy, for Everyone. Toonimo is a leading Digital Adoption Platform for enterprises who streamline the efforts for internal employee training and customer onboarding initiatives. For organizations that want to help bolster user adoption of new or currently used software solutions, but don’t want to force employees to sit through hours of eLearning modules or read user manuals, Toonimo offers powerful tools to add learning right into a layer on top of the software in real-time, allowing users to learn by doing, and fulfill tasks on the fly. Toonimo places the trainer next to you at the point of need using text bubbles, effects and audio creating an impactful self-serve environment. The result is a dramatic rise in user adoption, internal training cost savings enterprise wide, higher employee morale and increased efficiency fulfilling tasks. Use Cases : - Employee training - Onboard new customers - Reduce customer support - Improve website conversion - Change management Main Features: - Real time human voice guidance - Rich media effects - Step-by-step Walkthroughs - Self-service editor - Multi-language support - A/B testing - Reporting and analytics And much more...
Witbe
witbe.net
Witbe monitors and analyzes the quality of experience (QoE) for digital services using robots that simulate user interactions across various platforms and networks.
APTANIA
aptania.com
Our Customer Data Platform (CDP) provides a centralised approach to managing your data through an easy to use, intuitive interface. Underpinned with a data model which allows for core business data to only be stored once prevents the need for complex integrations across many different systems or products. We store CRM, email marketing, transactional and web analytical data in one system. This data combined provides our customers with powerful segmentation and analytical services.
ReplayBird
replaybird.com
ReplayBird is a product analytics tool to find and improve the end-user experience. With ReplayBird, companies can understand how and why people engage, convert, and retain in real-time across devices to improve their user experience. Empower your teams with comprehensive product analytics to inform data-driven decisions.
Viavoo
viavoo.com
SaaS publisher of Social CEM* solutions, viavoo® offers companies a unified platform for real-time collection and analysis of the digital voice of the customer, which it transforms into usable data on the customer experience. Its innovative linguistic technology understands very precisely the situations, opinions and feelings expressed in the verbatim words of consumers, wherever they come from. Since 2010, viavoo Smarter Feedback™ has been adopted by many leading brands to enable them to convert the digital voice of the customer into competitive advantage. Operating on all digital customer relations channels, the web and social networks, viavoo® responds to the challenges of loyalty, customer retention and cost reduction. At the start of 2013, the offering was enriched with the launch of viavoo Social Play™, a competitive intelligence solution for customer experience by analyzing consumer verbatim on the social web.
Instabug
instabug.com
Instabug offers bug reporting, crash monitoring, in-app feedback, and analytics for mobile apps, assisting developers in enhancing app quality and user experience.
Yandex Metrica
metrica.yandex.com
Yandex Metrica is a free web analytics service that tracks website traffic and user behavior, providing insights into performance and engagement.
Zipy.ai
zipy.ai
Zipy.ai is a digital experience platform for session replay, error monitoring, and product analytics, helping teams understand user behavior and resolve issues efficiently.
Session Rewind
sessionrewind.com
Session Rewind records user sessions on websites and apps, allowing developers to replay interactions and identify usability issues for optimization.
WalkMe US
walkme.com
WalkMe (NASDAQ:WKME) pioneered the world’s leading Digital Adoption Platform (DAP) so companies can effectively navigate the constant change brought on by technology. With WalkMe, organizations drive enterprise productivity and reduce risk by ensuring consistent, responsible, and efficient adoption of software and the workflows it powers. WalkMe's AI-driven platform sits on top of an organization’s tech stack, identifies where people experience friction, and delivers the personalized guidance and automation needed to get the job done, right in the flow of work. Customers like IBM, Nestle, ThermoFisher Scientific, and the U.S. Dept. of Defense trust WalkMe to create the people-centric experiences required to boost the effectiveness of their workflows and maximize software ROI.
WalkMe EU
walkme.com
WalkMe (NASDAQ:WKME) pioneered the world’s leading Digital Adoption Platform (DAP) so companies can effectively navigate the constant change brought on by technology. With WalkMe, organizations drive enterprise productivity and reduce risk by ensuring consistent, responsible, and efficient adoption of software and the workflows it powers. WalkMe's AI-driven platform sits on top of an organization’s tech stack, identifies where people experience friction, and delivers the personalized guidance and automation needed to get the job done, right in the flow of work. Customers like IBM, Nestle, ThermoFisher Scientific, and the U.S. Dept. of Defense trust WalkMe to create the people-centric experiences required to boost the effectiveness of their workflows and maximize software ROI.
Userback
userback.io
Userback is a user feedback platform that collects visual feedback and insights to enhance product development and user experience through surveys and session replays.
Fullview
fullview.io
Fullview is a co-browsing app that enhances customer support by allowing real-time screen sharing and troubleshooting without downloads, integrating with major support tools.
Dynatrace
dynatrace.com
Dynatrace provides observability and security tools for IT environments to enhance performance, compliance, and automate operational tasks.
Verint
verint.com
Verint provides a customer engagement platform that helps businesses improve customer interactions through analytics, feedback, and integration with other systems.
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