Indicative

Indicative is a product intelligence platform designed to help businesses better understand their customers and optimize their product strategies. By connecting directly to your data warehouse or mobile app, Indicative leverages historical data to provide insights into customer behavior, acquisition, feature adoption, and forecasting. This enables teams to make informed decisions about product development and customer engagement.

Key features of Indicative include Multipath Funnel, which offers detailed customer journey data, and People Insights, which allows for personalized user segmentation based on behavior. Additionally, Cohort Analysis helps identify features that drive the most customer engagement and retention. These capabilities support businesses in refining their product offerings and improving user experiences through data-driven insights.

Indicative's platform is particularly useful for teams seeking to enhance customer understanding and optimize product performance. By integrating historical data, it supports strategic decision-making and helps businesses stay competitive in their markets. Overall, Indicative provides a robust toolset for analyzing customer behavior and optimizing product strategies to meet evolving user needs.