Promomash

Promomash is for consumer packaged goods (CPG) brands managing retail promotions, trade spend, deductions, and field marketing across multiple customers or stores. It brings these activities together so sales, finance, and marketing teams can track plans, spending, and results without relying on disconnected spreadsheets and systems. For trade promotion management, teams can organize customer agreements, plan promotions in a shared calendar, monitor planned versus actual spending, and analyze performance by promotion, customer, or product. Sales data can be connected for promotion and trade-spend analysis. The deduction management service helps capture, categorize, validate, match, and dispute deductions, with a dashboard for tracking their status and related spending. For field marketing, teams can schedule and staff in-store demos and other events, manage brand ambassadors, review event reports and expenses, and analyze results such as reported sales and event performance. Retail execution tools also support merchandising activities and store visit tracking. Promomash combines its software with specialist support, making it a fit for CPG brands that want help maintaining trade programs and deduction processes as well as tools for managing them.

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