Page 2 - Top Otterfish Alternatives
Vaizle
vaizle.com
Vaizle is a marketing analytics suite designed to empower marketing managers and marketing agencies. It helps companies visualize complex marketing analytics data and make data-driven, informed decisions. The suite offers a set of features for social media and ad analytics that make the day-to-day lives of marketers easier. Here’s how Vaizle customers use the tool to increase productivity and scale marketing operations profitably: 1. Get quick actionable insights from marketing data 2. Visualize marketing data from multiple channels in a single live dashboard 3. Save time by using data connectors to automatically update marketing reports 4. Create white-labeled marketing reports for leadership and clients 5. Scale marketing operations effectively by maintaining checks and balances Social media analytics and data connectors: 1. Meta: Facebook and Instagram 2. YouTube 3. LinkedIn Ad platforms Analytics and data connectors: 1. Meta Ads 2. Google Ads 3. LinkedIn Ads 4. Amazon Ads Web analytics and data connectors: 1. Google Analytics 2. Google Search Console Analytics 3. Shopify Analytics
CallTrackingMetrics
calltrackingmetrics.com
CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, rely on CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use every day like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook. CTM was one of the earliest call tracking providers and remains owned by its husband and wife founders, Todd and Laure Fisher. CallTrackingMetrics is named industry leaders, year after year, by top software publications like G2 and Capterra and regularly recognized for its growth and innovative culture.
Magnetiq
magnetiq.io
Magnetiq - the world's best launch management software. Manage contacts, events, fashion shows, email campaigns, digital showrooms, online newsrooms.
MoEngage
moengage.com
MoEngage is a cross-channel customer engagement platform built for marketers and product owners who value agility over cumbersome complexity. We help consumer brands adapt quickly to evolving customer expectations through real-time insights and personalized cross-channel communications. MoEngage is trusted by over 1,200 global consumer brands, including Soundcloud, Citi, McAfee, 7-Eleven, Samsung, Flipkart, Domino’s, Nestle, Deutsche Telekom, and Airtel. With offices in ten countries, MoEngage is backed by Goldman Sachs Asset Management, B Capital, Steadview Capital, Multiples Private Equity, Eight Roads, F-Prime Capital, Matrix Partners, Ventureast, and Helion Ventures. Product Description: * Cross-Channel Marketing Segment and engage with your customers in real-time via their preferred channel at their preferred time based on their actions, behavior, attributes, and preferences. MoEngage allows you to engage your customers through eleven channels across your website, email, mobile app, SMS, WhatsApp, and social media. * Customer Insights Bring your customer data into MoEngage and leverage Sherpa, our AI engine, to gain insights into customer behavior and preferences. Segment and engage customers easily from a single dashboard. Just a few clicks, and you're all set! * Web and App Personalisation Delight your website and app visitors with personalized content, offers, and recommendations based on their preferences, likes, journey stages, and lifestyle affinities. * Real-Time Transactional Alerts MoEngage Inform provides a unified infrastructure to manage critical alerts across channels and vendors with a single API.
Dataslayer
dataslayer.ai
DIGITAL MARKETING REPORTING MADE EASY. Import all your Digital MK data into Google Sheets, Data Studio, Business Intelligence platforms (Power BI, Tableau, Qlik, JSON) and BigQuery in seconds. The best Supermetrics alternative.
Supermetrics
supermetrics.com
All your marketing data, wherever you need it. Supermetrics streamlines the delivery of data from 100+ sales and marketing platforms into the analytics and reporting tools marketers use to make better decisions. With Supermetrics, businesses can aggregate siloed data from marketing and sales platforms, such as Facebook Ads, Google Analytics, and Instagram, into their go-to reporting, analytics, and storage platform — whether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse. The result is greater insights into your marketing data, considerable time and cost savings by eliminating manual copy/paste, and improved marketing performance based on data-backed decisions. Supermetrics enables marketers, and the analysts and engineers who support them, to spend more time using data and less time moving data. Supermetrics is used by +700k marketers in over 120 countries and 15% of all global advertising spend is reported through Supermetrics.
HoneyStack
hockeystack.com
HockeyStack is the leading analytics & attribution platform for B2B. HockeyStack connects with all your platforms, cleans your data, and allows you to measure what's driving pipeline and visualize buyer journeys. End-to-End SaaS Analytics. HockeyStack is a SaaS analytics tool that unifies marketing, product, revenue, and sales data to uncover hidden insights, such as the LTV of a campaign, or the churn rate of each marketing channel. Hundreds of revenue teams at companies like 8x8, ActiveCampaign, and Cognism are using HockeyStack to drive more pipeline and close deals faster.
Mandala AI.
mandalasystem.com
Mandala Analytics is an accessible online listening and monitoring tool designed to provide valuable and actionable insights for businesses of all kinds and sizes. The system constantly monitors millions of channels daily and captures billions of mentions from all continents and languages by using advanced business analytics AI. Mandala Analytics provides you with the most crucial and quality data, essential for making key decisions for your business. It helps you identify and analyze gaps in marketing efforts, future business opportunities, consumer behavior, competitor analysis and more.
LOCALiQ
localiq.com
LocaliQ is a digital marketing platform that helps businesses find, convert, and keep customers with a suite of marketing automation, channel campaign management, lead dashboard and insight tools, plus expert-led services. The LocaliQ platform is powered by proprietary cross-media optimization technology. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. LocaliQ's products and services include: - Listings - Websites & Landing Pages - SEO - Social Media Marketing - Search Ads - Display Ads - Video Ads - Social Ads - Targeted Email Marketing - Custom Promotions - Marketing Dashboard - Chat - Scheduling LocaliQ is part of Gannett, a global media company that delivers local and national news to millions of people every day. Gannett’s business solutions, including LocaliQ and USA Today Network Media Solutions, provide businesses – both big and small – with access to the audiences and technology solutions they need to prosper. In order to align all of Gannett's digital marketing solutions under a single brand identity, the ReachLocal and ThriveHive brands were consolidated under the LocaliQ name.
EasyInsights
easyinsights.ai
Combine Ad costs & clicks, app analytics, website conversions and CRM data to get the complete picture of your marketing performance. Laser focus on revenue generation and profitability by automating tedious data transformation tasks to generate insights. Automate your data push to any BI tool, just choose data sources and columns and create data flow with in two minutes. This becomes the single source of truth for your entire digital marketing team.
Metrics Watch
metricswatch.com
Email-based marketing reporting tool. Analytics, SEO, PPC, SEM, or social media reports & dashboards sent via email to your clients. And it's NOT a PDF or a link!
Oviond
oviond.com
Digital Marketing dashboards & reporting your clients will love in under 5 minutes. Showcase your marketing agency's value while optimizing client ROI with automated, fully customizable cross channel digital marketing dashboards and reports.
Marketing Evolution
marketingevolution.com
We empower marketers to take action. Marketing Evolution helps you integrate and centralize all of your marketing programs, enabling you to track your cross-channel marketing investments from upper funnel awareness to lower funnel conversions, understand incremental media effectiveness, and track your KPIs--all in one dashboard. Then, we empower you to shift from insights to action. Run experimental media scenarios and discover how a change in investment, media type, or channel can help you achieve your desired outcome, and maximize ROI. Finally, put your media plan into action and track your performance to see your progress in over time.
Lexer
lexer.io
The Lexer Customer Data and Experience Platform (CDXP) serves as your all-in-one hub for insight-driven marketing, sales, and customer service. With an enriched single customer view, maintained in real-time and accessible across all platforms, you can genuinely understand and engage customers to drive profitable growth. Lexer’s onboarding, implementation, and strategic consulting services will help fill any gaps in your team’s resources to ensure a smooth, successful CDXP adoption. CUSTOMER DATA PLATFORM > With one of the simplest integrations in the industry, Lexer’s CDP will effortlessly combine, cleanse, standardize, and enrich your data into an actionable single view of the customer. Our tools and team will help boost your customer IQ with AI-powered predictive analytics, third-party data enrichment, and targeted customer surveys. MARKETING > Lexer’s marketing solution enables you to quickly identify the right customers, messages, creative, and channels for your marketing campaigns. Designed for business users—not data scientists—our easy-to-use tools allow you to orchestrate highly targeted campaigns across every channel, reducing waste and improving engagement. With effective tools to track change and quantify impact, you can easily demonstrate the value of your marketing activities. RETAIL > Lexer’s retail solution guides sales associates through interactions with each customer to improve the relevancy and impact of the in-store experience. Complete customer profiles allow you to build authentic relationships at scale. With access to detailed purchase histories and preference information, you can tailor the customer experience, capture data that’s traditionally lost, provide informed product recommendations, and configure next best actions for consistently high-quality engagement. SERVICE > Lexer’s service solution brings all customer data, inboxes, workflows, and feedback forms together to enable informed, fully contextualized service interactions. With access to rich insights about the person behind each service request, your team can enter every conversation with the full context they need to provide consistent, high-quality service. Pre-configured next best actions for common requests allow you to guide agents’ responses and achieve personalization at scale. We are a private, Australian-founded company with a team of 100+ working with over 150 brands in Australia, Asia and the USA.
Solitics
solitics.com
Solitics is an innovative customer engagement platform specializing in Visitor activation, Customer engagement and state-of-the-art Aanalytics suite. The platform enables B2C brands to automate, personalize and fully manage their customer life cycle, implementing most ambitious vision and driving growth. With a commitment to rapid implementation (live in 45 days!) and continuous innovation, Solitics partners, and customers witness outstanding results across their conversion, retention and LTV. Hundreds of worldwide brands across multiple verticals are engaging their customers in an innovative and personal way, in real timer, employing Solitics.
Perpetua
perpetua.io
Perpetua’s all-in-one retail media platform helps brands take ad performance to a new level. We give you the tools, automation and control you need to reach your full advertising potential across Amazon, Walmart, Instacart and more.
Octane11
octane11.com
Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterprises with $100M+ in revenue to integrate, enrich, and analyze data across teams, and compare performance to industry benchmarks. Clients leverage Octane11’s out-of-the-box visualizations or deliver enhanced data to the BI tool, CDP, CRM, or other endpoint of their choice. Octane11 truly is the missing link in the B2B data stack that turns siloed data into actionable insights and improved performance at a fraction of the time and cost.
Terminus
terminusplatform.com
The old way of doing things isn’t working anymore. And, you can’t afford to fall behind. B2B strategies have evolved and the rules to the game have changed. You need the platform, the experts and the tactical playbooks to get you where your business needs to be, especially with the increased pressure to be more efficient with every dollar. Terminus is a platform built for your success. It helps your team meet accounts throughout their entire lifecycle, you need a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. Our engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams.
Simpli.fi
simpli.fi
Simpli.fi is the leading advertising success platform, providing programmatic advertising solutions and workflow software to over 2,000 media teams, agencies, and brands. Simpli.fi empowers advertisers to maximize relevance, in what they do, in the connections made, and in the results delivered across CTV, mobile, display, and other media types. Our platform delivers performance on budgets of all sizes, executing over 140,000 campaigns for 30,000 advertisers in a typical month. Simpli.fi’s investors include leading private equity firms Blackstone and GTCR.
Celtra
celtra.com
Celtra helps businesses transform with Creative Automation. Our cloud-based software solutions empower brands, media owners and agencies to leverage creative automation technology to drive the efficiency, speed and quality of their digital advertising production. From scaling digital advertising content to global toolkits, performance creative, and building and activating premium ad suites, businesses can do it all with our Creative Automation solutions. Our customers include some of the most creative companies in the world, including adidas, Spotify, NBCU, WarnerMedia, Unilever, and GoPro.
GAannotations
gaannotations.com
Automate your Google Analytics Annotations with GAannotations and add the missing pieces to the puzzle with manual annotations or upload bulk annotations via API, CSV, and Automations. Annotations for GA4 and Universal Analytics supported!
GoSquared
gosquared.com
The world's first sustainable email marketing platform. Switch from MailChimp to send better email camaigns, grow your audience, and restore the planet.
Attribution
attributionapp.com
Attribution is the most complete and easy to implement multi-touch attribution solution. See your spend, visits, conversions, revenue and return on ad spend (ROAS) all in one simple view. Integrates cost and autotags most major ad platforms including Facebook, Google, Quora, Linkedin and Adroll. Conversion integrations with Segment, Stripe, Salesforce, Hubspot, Marketo and more! User level attribution AND account-based attribution. Cohort-based reporting that shows ROAS by channel by day, week, or month for actionable insights. This is the system you've been looking for.
Woopra
woopra.com
Woopra is a Customer Journey Analytics solution that is redefining how companies understand, analyze, engage and retain their customers. The platform is designed to fuel optimization and growth throughout the entire customer lifecycle. Leveraging individual-level data to aggregate analytics reports for full lifecycle insights that bridge departmental gaps. Woopra’s proprietary tracking technology tracks usage across your website, product and mobile applications. In addition, the platform offers 51+ one-click integrations with partners such as Salesforce, Marketo, Intercom and Segment to seamlessly unify disparate data points across tools and teams. As data flows into Woopra, People Profiles reveal a full behavioral history for each user, from their first touch to conversion and beyond. Making every engagement an opportunity to create more personalized experiences and support. Advanced analytics features include non-linear Customer Journeys, Trends and Retention reports powered by consolidated data. Translating numbers into people and opening entirely new views of the who, the what and the how in your data. Finally, Woopra's Triggers empower teams to take real-time action on their data. Automatically personalize page content, trigger a chat message, enrolls segments drip campaigns, update a lead status or customize a promotion with zero latency. Combined with powerful behavioral and demographic data, companies are able to deliver personalized experiences through the right channel, at the right time. With more than 200,000 users and 1,000 innovative customers across the world, Woopra provides the first unified analytics solution that is used by SaaS, eCommerce and On-Demand services for understanding, engaging and connecting with customers through data.
VWO
vwo.com
Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thousands of the world's leading enterprise brands like WMG, eBay, Ubisoft, Qualicorp, and others look to VWO for running and scaling their digital experimentation. VWO is the world’s leading web testing and conversion optimization platform that enables growing businesses to optimize their web experience across desktop, mobile, and other devices, to deliver a unique experience. Gathering user insights, prioritizing hypotheses, planning a roadmap, conducting tests, analyzing results - VWO lets you cover the whole 9 yards. VWO is thoughtfully designed for ease of experimentation. You can launch a test within minutes without any help from IT. With certifications including BS and ISO, VWO is fully GDPR compliant and provides robust security by design and default. With industry-leading 24/7 support and a 98% customer satisfaction rate, servicing a billion requests a day while ensuring 100% uptime – VWO is built for Enterprises! VWO’s global customer base includes brands like Vodafone, Samsung, Toyota, and eBay and has helped more than 4,500 brands across the globe to run over 600,000 experiments to date.
Mouseflow
mouseflow.com
Mouseflow is a behavior analytics tool used by more than 210.000 digital marketing, UX, Product, Startups and Enterprise clients to optimize their website experiences. With Mouseflow, you can: • Find out what happens between your visitors' clicks by watching video recordings of their sessions. • Build 6 types of heatmaps for all your pages automatically to understand what is getting their attention. • Set up funnels to watch where and why your visitors drop. • Use form analytics to improve your lead generation. • Launch feedback campaigns to learn more about your visitors. • Analyze your data any way you need with powerful filtering options available in all plans. • Spend time fixing your website issues rather than finding them by filtering your visits by friction score, our machine-learning tool available at no extra cost and on all plans.
CleverTap
clevertap.com
CleverTap is a SaaS based customer lifecycle management and mobile marketing company headquartered in Mountain View, California. Founded in May 2013, it provides mobile app analytics and user engagement products to more than 8,000 including Sony, Vodafone, Carousell, DC Comics, Go-Jek, BookMyShow, and DealsPlus. The company is backed by Sequoia Capital, Tiger Global Management, Accel Partners and Recruit Holdings.
WebEngage
webengage.com
WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with their users across various digital channels. With its comprehensive suite of tools and solutions, WebEngage empowers businesses to understand, engage, and retain customers effectively. - UNIFY CUSTOMER DATA: WebEngage enables businesses to consolidate customer data from various sources, providing real-time insights and allowing dynamic micro-segmentation for targeted campaigns based on specific customer attributes and behaviors. - MULTI-CHANNEL JOURNEYS: With WebEngage's intuitive drag-and-drop workflow builder, businesses can seamlessly design and automate multi-channel customer journeys, ensuring consistent and personalized experiences across channels such as email, SMS, push notifications, and more. - TARGETED CAMPAIGNS: WebEngage empowers businesses to automate personalized campaigns triggered by customer actions and predefined business events. This ensures timely and relevant communication to enhance customer engagement and conversion rates. - AI-DRIVEN PREDICTIVE MODELS: WebEngage Analytics dashboard empowers all metrics required to segment, engage and retain priority customers, churn to convert windows and ROI optimization,This allows businesses to focus their interventions and campaigns for maximum impact and better ROI. - 1:1 PERSONALIZATION: WebEngage enables businesses to deliver personalized experiences at scale. By incorporating user intent, preferences, and other relevant data, businesses can tailor their communications to each individual customer, fostering omni-channel customer engagement. What's more? WebEngage’s platform is quick and easy to integrate. Compatible with range of ESP and MSP, all it takes is a few hours from the tech team. Presence across the globe: With headquarters in India, WebEngage has expanded its operations globally with offices and presence in the Middle East & Africa region, Southeast Asia, and South America.
RedTrack
redtrack.io
RedTrack is an advanced analytics & automation platform for the cookieless world. With RedTrack you are able to receive real-time accurate conversion data from your marketing channels. As a marketer or executive, you are able to get unbiased performance insights, prevent ad waste, and scale revenue for the company. RedTrack creates solution for affiliate marketers, e-commerce businesses, as well as marketing agencies.
Act-On
act-on.com
Act-On Software provides solutions that empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign.