Expandi

Expandi is a cloud-based automation tool primarily designed for LinkedIn, with additional capabilities for email outreach. It allows users to create smart sequences that combine LinkedIn messages, inMails, and emails into a single workflow, facilitating multichannel outreach. This feature is particularly useful for sales teams looking to streamline their communication across different platforms.

One of Expandi's key strengths is its ability to integrate with major email service providers (ESPs) like Gmail and Outlook, as well as custom SMTP servers. This flexibility enables users to manage their email accounts seamlessly within the platform. Expandi also supports personalization through predefined and custom variables, allowing for tailored messages that enhance engagement.

For enhanced personalization, Expandi integrates with Hyperise, enabling the use of personalized images and GIFs in emails. Additionally, Expandi supports integration with other tools via Zapier webhooks or API, making it easy to connect with a broader range of applications.

While Expandi excels in LinkedIn automation, its email features are more basic. It does not include an email warm-up feature or lead email discovery capabilities. However, it can scrape publicly available emails on LinkedIn for connected users. Despite some limitations, Expandi offers a robust solution for those seeking to automate their LinkedIn outreach and integrate it with email campaigns.