Perspiva

Perspiva is a customer research and customer intelligence app designed to help teams turn feedback into actionable decisions. It supports surveys, forms, voice responses, and video responses, allowing organizations to collect input in multiple formats without requiring respondents to use an app or create an account.

The platform is built to organize customer research around a specific decision or objective. It can review questions for bias and ambiguity, synthesize responses into ranked themes, and generate reports that highlight positioning, messaging, and recommended next steps. Perspiva also links findings back to the original quotes and responses that support them, helping users trace insights to source data.

Perspiva includes a desktop overview for monitoring active studies, response rates, and emerging themes. It also offers integrations with tools such as Slack, Notion, HubSpot, Google Sheets, and other connected apps through automation platforms, making it easier to share research findings across teams.

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