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Footmarks is for consumer packaged goods (CPG) brand and operations teams that need to track displays and other assets across warehouses, distribution routes, and retail locations. Its SmartTracking platform uses Bluetooth beacons and location data to show where tagged assets are and help teams spot delays, losses, and gaps in store execution. Teams can monitor display arrivals and in-store setup, check whether displays are active, and measure how long they remain on the retail floor. Dashboards, reports, and alerts help users review compliance by store, chain, or region and identify where follow-up may be needed. Footmarks also supports tracking assets such as carts, pallets, and equipment in warehouses and field operations, making it relevant to organizations seeking visibility beyond retail displays.
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