Exolyt

Exolyt is a comprehensive TikTok analytics platform designed to provide actionable insights into content performance, audience behavior, and trends. It allows users to track unlimited TikTok accounts, including influencers and competitors, offering detailed data on posts, history, and mentions. This tool is particularly useful for automating the monitoring of TikTok marketing campaigns, enabling users to analyze and track hashtags, content, and growth over time.

Key features of Exolyt include real-time tracking and analysis of influencer campaigns, live feedback on brand sentiment, and the ability to group accounts, videos, and hashtags in folders for organized analysis. It also supports automated data synchronization with tools like Google Sheets and Airtable, facilitating up-to-date business intelligence reports. Users can export comprehensive TikTok data in CSV format, which is beneficial for deeper analysis and reporting.

Exolyt offers precise performance metrics such as engagement ratios, video views, and follower growth. It conducts a complete TikTok audit to access old post data and analyze changes in account performance. The platform utilizes AI to analyze content based on keywords and phrases, providing insights into the mood of social media content. This helps users evaluate the effectiveness of their TikTok campaigns and identify successful content strategies. With Exolyt, users can streamline their TikTok data into a single analytics platform, making it easier to benchmark post performance and identify trends.