Cust

Cust helps customer success managers give proactive attention to large customer portfolios, where early signs of churn or opportunities to grow can be easy to miss. It brings together account information, customer emails, support conversations, product usage, and call transcripts to build customer context, flag retention risks and expansion opportunities, and suggest next steps. Teams can use Cust to prioritize accounts and prepare customer work, including QBR briefs, churn forecasts, ROI calculations, renewal proposals, and personalized follow-up drafts. It connects with tools such as Salesforce, HubSpot, Zendesk, Intercom, Gmail, and product analytics platforms, with available connections depending on the team’s setup. Cust is designed for customer success teams seeking AI-assisted account research and actions alongside their existing tools.

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