Web Analytics: best apps and software

Swetrix

Swetrix is an open-source web analytics tool that tracks traffic and user behavior without using cookies, providing detailed performance insights and custom event tracking.

Solomon

Solomon is an ecommerce analytics platform that centralizes business data, providing real-time dashboards, attribution, reporting, and automated analysis.

Castlytics

Podcast attribution and analytics app that tracks clicks, vanity URLs, promo code redemptions, and conversions to measure campaign performance and ROAS.

Atomic

Atomic AGI tracks and analyzes organic visibility and conversions across Google and AI search platforms, runs technical SEO audits, and automates SEO workflows with no coding required.

Racoons.ai

Racoons.ai collects website user behavior via a lightweight script, analyzes your site against a chosen goal, provides actionable reports in minutes, monthly updates, AI chat and MCP server integration.

Dailytics

Sends daily analytics reports via email or Slack from your Google Analytics, Plausible, Fathom, Pirsch, or Simple Analytics account.

Extellio

Extellio is a digital analytics platform that analyzes user behavior, providing insights through heatmaps, session recordings, and surveys to improve websites and user experience.

EDGEMESH

EDGEMESH enhances eCommerce site speed and performance with real-time analytics, cookie-based tracking, and instant optimization to improve conversion rates.

flowpoint.ai

Flowpoint.ai is an AI-powered analytics tool that helps businesses analyze website user behavior to improve performance and increase conversions.

Seodity

Seodity is a web traffic analytics and SEO tool that helps track organic and paid traffic, analyze keywords, and improve website performance for better search rankings.

Litlyx

Litlyx is an open-source analytics tool for tracking user behavior on websites. It features an AI-powered dashboard, customizable event tracking, and easy integration.

Metrilo

Metrilo is an analytics and CRM platform for ecommerce brands, offering tools for customer data management, email marketing, and sales funnel optimization.

Browsee

Browsee helps analyze user sessions with AI tags, actionable insights for landing pages, user engagement tracking, customizable analytics, and session recording options.

ClickFlare

ClickFlare is a tracking tool that helps marketers monitor and optimize campaign performance using detailed insights and analytics across various platforms.

Get Website Report

Get Website Report analyzes landing pages for user interface, experience, design, content, and SEO, providing insights to improve digital performance.

RetargetKit

RetargetKit is a management platform for digital marketers that tracks clicks, conversion rates, generates leads, and builds web pages for affiliate products.

VWO

VWO is a web testing and conversion optimization platform that helps businesses enhance user experience through analytics and experimentation tools.

Sitesights Analytics

Sitesights is a lightweight web analytics tool that offers insights into customer journeys and website performance without cookie consent, compliant with GDPR and CCPA.

Woopra

Woopra is a customer journey analytics platform that tracks user behavior across multiple channels to help businesses improve engagement and retention.

Visual Visitor

Visual Visitor identifies anonymous website visitors and provides sales intelligence tools, including buyer intent data and a B2B contact database, to help improve lead generation.

Aranking

Aranking is a free app that provides website ranking, traffic analysis, keyword research, and competitor insights for SEO professionals.

Howuku

Howuku is a behavior analytics app that helps businesses track user interactions on websites using heatmaps, A/B testing, and surveys to improve engagement and conversions.

MaxTraffic

MaxTraffic is an on-site marketing app that utilizes web push notifications, exit intent features, and promotional overlays to enhance user engagement.

Kissmetrics

Kissmetrics is a behavior-based analytics and email automation platform that helps businesses track customer journeys and optimize engagement.

Nocodelytics

Nocodelytics tracks user interactions on Webflow sites, providing insights into clicks, searches, and other metrics with no coding required.

Blexb

Blexb provides website traffic data and market strategy analysis to help users understand and enhance their competitive position among similar sites.

Zyler AI

Uses AI to analyze Google Analytics data and produce clear, actionable marketing insights with easy account integration.

Air360

Air360 is a UX analytics platform that assists digital teams in analyzing user behavior to improve conversion rate optimization.

Quantcast

Quantcast helps businesses understand their audience through analytics, optimizing digital strategies and content for improved engagement and online presence.

Splitbee

Splitbee helps track website performance and user behavior through analytics, funnels, automations, and A/B testing, enabling informed optimizations.

Siteoscope

Siteoscope is a web analytics tool that helps users monitor and optimize their website's performance through insights on traffic, engagement, and competitor analysis.

Visitor Queue

Visitor Queue is a B2B lead generation tool that identifies website visitors and provides user data to help improve marketing and sales efforts.

TelemetryDeck

TelemetryDeck provides anonymized analytics for app and web developers, allowing them to track user interactions while ensuring privacy compliance.

ShinyStat

ShinyStat is a web analytics app that analyzes website traffic, user behavior, and engagement metrics to help improve online strategies.

Adenty

Adenty identifies anonymous web visitors across multiple sites, using server-based storage and offers visitor tracking, performance dashboards, and fraud detection.

Boostsite

Boostsite is a cloud-based SEO audit tool that provides actionable recommendations to optimize websites and improve organic traffic.

Clixtell

Clixtell is an app that offers call tracking, web analytics, and click fraud detection to help businesses optimize and protect their online advertising campaigns.

Insightech

Insightech offers comprehensive digital experience insights, marketing reporting, page analysis, and conversion optimization tools for teams with regional support and training.

WebTrackFlow

WebTrackFlow is a user behavior analysis tool that tracks interactions on websites to improve user experience and optimize design based on real data.

Figpii

FigPii is a conversion optimization tool that analyzes user interactions through heatmaps and session recordings, helping businesses improve website performance and increase conversions.

Clickx

Clickx is a digital marketing platform that helps businesses manage SEO, PPC, social media, and lead generation, providing analytics and competitive insights to improve marketing efforts.

Webeyez

Webeyez helps online businesses identify and fix issues in consumer journeys that affect conversions and revenue, providing real-time insights and reporting.

Usermaven

Usermaven is a no-code analytics tool that provides website and product insights, user journeys, and privacy-friendly data collection for informed business decisions.

Nilly

Nilly is a website analytics tool that provides fast and simple insights, with privacy-focused data hosting in Switzerland.

Databuddy

Privacy-first web analytics for tracking user behavior, events, errors, performance, and feature flags without cookies or consent banners.

Glassbox

Glassbox provides analytics for digital interactions, helping businesses analyze user behavior, optimize digital products, and improve customer engagement on web and mobile.

Rush Analytics US

Rush Analytics US is an SEO and analytics platform that helps businesses track website performance, analyze competition, and optimize digital marketing strategies.

Capturly

Capturly helps analyze user behavior through analytics, session recordings, heatmaps, and conversion funnels to improve performance and increase sales.

Rush Analytics

Rush Analytics is a tool for analyzing website performance and user behavior, helping businesses optimize their digital presence and marketing strategies.

Pirsh

Pirsch is an open-source web analytics tool that offers cookie-free tracking and easy integration with websites or backends.

mandera

A privacy-first platform for website analytics and SEO that tracks traffic, search visibility, and growth opportunities, with AI suggesting actions for user approval.

Flowsery

Privacy-first web analytics for tracking traffic, funnels, customer journeys, goals, campaigns, and revenue without cookies.

Web-Analytics.ai

Collects and visualizes website traffic and user behavior, offers filtering, segmentation, real-time charts, and automated reports to help analyze and improve site performance and conversions.

Lite Analytics

A simple web analytics dashboard showing visits, pageviews, referrers, devices and locations in real time; supports multiple sites and cookie-free, privacy-focused tracking.

Overtracking

Overtracking is a web analytics tool that operates without cookies, ensuring compliance with GDPR, CCPA, and PECR as a privacy-focused alternative to Google Analytics.

Subscribe Funnels

Subscribe Funnels allows users to create sales funnels easily using drag-and-drop elements, integrating with sales platforms and CRMs to convert visitors into leads.

UserWatch

UserWatch is a web analytics tool that analyzes user behavior on websites, helping businesses understand interactions and improve user experience.

Revalin

Revalin analyzes and optimizes website performance, monitors key metrics, and provides actionable insights for SEO and competitor analysis.

Wysistat

Wysistat is an audience measurement solution for websites, mobile apps, and AMP pages, compliant with CNIL regulations and certified by ACPM for traffic publication.

Iron Funnel

Iron Funnel is a marketing automation platform that offers tools for traffic scoring, product interest analysis, and web funnel measurement to enhance marketing and sales efficiency.