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Top Sports Marketing Intelligence Software - United States
Sports marketing intelligence software helps sports teams streamline the organization, tracking, and evaluation of their sponsorship and media investments, measuring return on investment (ROI) across various initiatives. These platforms monitor fan engagement across multiple digital channels, capturing audience interests and providing detailed performance analysis for each campaign. By offering insights into all sponsorships, fan interactions, and team properties, the software enables data-driven decision-making, similar to marketing analytics tools, but tailored specifically for the sports industry. In addition, these platforms support the creation and management of digital campaigns, offering real-time tracking of endorsements, influencers, sponsorships, and product seeding efforts. They monitor TV broadcasts, streaming services, and social media—both owned and third-party channels—providing an in-depth view of sponsorship activation value. Many sports marketing intelligence platforms also store historical data to track performance over time, helping teams assess trends and year-over-year growth. Some advanced platforms even integrate features commonly found in business intelligence software, enabling teams to visualize data across multiple metrics and align their marketing and advertising strategies more effectively. With these insights, sports teams can make more informed decisions about which sponsorships and partnerships to pursue or renew each year, using data to support negotiation and maximize long-term value.
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Greenfly
greenfly.com
Greenfly is powering the future of fandom by automating the continuous flow of short-form digital media for sports and entertainment organizations. As a mission control for digital media operations, Greenfly's AI-powered platform provides real-time access to short-form digital media for staff, part...
Tradable Bits
tradablebits.com
Tradable Bits is the leading fan-based marketing platform for music, sports and entertainment. From interactive live broadcasts to online and offline engagement, their technology tracks and optimizes every step of the fan journey. Collect, analyze and activate first-party fan data at scale. From cut...
Luscid
luscid.com
The world of sports and entertainment is a thrilling one, offering brands the potential to add valuable equity to their marketing output. But the pathway to finding the right matchup has been clouded for far too long. Luscid is here to change this. Luscid is the most comprehensive sponsorship data p...
OpenSponsorship
opensponsorship.com
OpenSponsorship's sports influencer marketing platform helps brands work with top-tier Athletes, Musicians, & Teams. Whether you’re just getting started or need help managing your athlete relationships, we have you covered. From venture-backed to fortune 500, brands see success with OpenSponsorship'...
Relo Metrics
relometrics.com
Relo Metrics is an AI-powered sponsorship analytics intelligence platform that enables brands to track and optimize their sponsorship investments and powers teams and leagues with the insights they need to retain and grow revenue. The company tracks sponsor exposure across live broadcasts, social me...
Blinkfire Analytics
blinkfire.com
Blinkfire Analytics is an AI-first company with leading business intelligence & marketing analytics products to evaluate sports, media, and entertainment sponsorships across social media, digital, and Advanced TV. Using artificial intelligence, machine learning, and proprietary computer vision techn...
Zoomph
zoomph.com
Zoomph's help you measure the value of sponsorships and understand your audience as an end-to-end platform for audience intelligence and sponsorship evaluation.