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Banking as a Service (BaaS) solutions enable non-financial businesses to integrate financial products into their services via APIs. BaaS providers collaborate with licensed banks, combining the bank's financial products (such as checking accounts, savings accounts, credit cards, and payment processing) with their own technology, and then offer this bundle to their customers through APIs. These solutions are often white-labeled or co-branded, allowing businesses to maintain consistent branding for users. BaaS providers serve as the tech-powered intermediary between non-financial businesses looking to offer financial products and the banks themselves. BaaS works by utilizing financial data APIs to connect to financial products and data, allowing non-financial companies to seamlessly embed various financial products into their own offerings. BaaS users—such as fintech companies, neobanks, and non-financial organizations like e-commerce platforms—can either integrate existing banking products into their solutions or use BaaS tools to access customer financial data from partner banks and create their own branded financial products. By leveraging BaaS, businesses can avoid much of the regulatory and compliance complexity that typically comes with entering the financial services sector, enabling them to focus on their core offerings while expanding their product range.
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Square
squareup.com
Square, Inc. is an American financial services, merchant services aggregator, and mobile payment company based in San Francisco, California. The company markets software and hardware payments products and has expanded into small business services. The company was founded in 2009 by Jack Dorsey and Jim McKelvey and launched its first app and service in 2010. It has been traded as a public company on the New York Stock Exchange since November 2015 with the ticker symbol SQ.
Unit
unit.co
Unit is the banking-as-a-service platform that lets you embed powerful financial features into your product. Build in minutes, launch in weeks.
Synctera
synctera.com
We're closing the gap between community banks and FinTechs. Empowering you with fast, secure, and scalable partnership banking solutions, we tear down integration complexity and build bridges. We're here to guide all parties through the onboarding process and beyond, forging transactional relationships based on trust.
Modulr
modulrfinance.com
We're the digital platform removing the need to use your bank for bank accounts and payments. We automate your payment flows, embed payments within your platform, and enable you to build new payment products and services. All from one API.
Railsr
railsr.com
Consumers want fully immersive and frictionless experiences, and expect brands to deliver the best, most personalised and distinctive engagement campaigns. Railsr is passionate about enabling brands to build relevant finance experiences to drive customer engagement and loyalty. It believes that the embedded finance economy is a fundamentally different way of creating relationships between companies and consumers. Railsr has created a unique category within the financial services industry: embedded finance experiences. It has developed this to enable its customers to help the financial consumer, to deliver greater inclusion and freedoms. Railsr is a pioneer of a new way of looking at how financial services can empower and liberate. It offers a new approach for brands to harness the power of embedded finance through a low cost turnkey platform. It delivers embedded finance into a brand's digital journey, designed as a vertically integrated financial ecosystem, starting at the central bank, or payment scheme (e.g. Visa), and ending with a fully embedded digital experience. Visit railsr.com and find out how we can help you or contact us via our form: www.railsr.com/start-your-experience
Griffin
griffin.com
Griffin is a new wholesale ("infrastructure"‚ã) challenger bank in the UK. We provide a technology platform to fintechs that need custodial accounts and access to interbank payments. All of our technical systems are built from scratch, enabling us to move faster than existing banks burdened by legacy tech. We also provide fully integrated compliance solutions so that our clients can satisfy KYC and AML requirements in real time.
Kanastra
kanastra.com.br
An asset management platform that offers bank services, debt issuance, book-keeping, distribution, passive management, and mirroring and gives access to real-time analytics and structured data, enabling investors and originators to invest with freedom and minimize the time spent.
Swan
swan.io
Swan’s Banking-as-a-Service platform is the easiest way for companies to embed banking features. Via Swan’s simple APIs, European companies can integrate banking features (accounts, cards, and payments) quickly and easily into their own product. Swan's unique offering enables customers to go-live in a matter of days, rather than the customary 6-12 months with other BaaS. The company takes responsibility for all compliance matters: KYC, AML, SCA and more. Partners don't need to become licensed as a regulated agent; they can instead focus on what they do best: understanding their customers and building amazing products for them. Swan has ~100 partners across more than 10 European countries. €6bn has been processed since 2021 (when the company began processing payments) and customers have over 80,000 bank accounts opened by Swan.
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