EX.CO

EX.CO is a multichannel video technology platform designed to empower media owners to effectively monetize their content across various screens, including online video, connected TV (CTV), and digital-out-of-home (DOOH). The platform leverages advanced machine learning technology to optimize ad auctions, ensuring media owners can maximize their revenue potential.

Key features of the EX.CO platform include a sophisticated ad server that supports both CTV and DOOH environments. This ad server utilizes cutting-edge machine learning algorithms to dynamically optimize auctions in real-time, enhancing the efficiency and effectiveness of ad sales. By analyzing multiple data dimensions and adjusting CPMs dynamically, the platform helps increase fill rates and revenue for media owners. Additionally, EX.CO's technology simplifies programmatic ad sales by automating processes and ensuring that all programmatic pipes function optimally, thereby optimizing revenue opportunities in CTV and DOOH auctions.

The platform's capabilities are built on a foundation of AI-driven solutions, which also include comprehensive video management, monetization tools, content automation, and personalized video recommendations. This suite of tools enables media owners to manage and monetize their content more effectively across different channels, making it a valuable resource for those looking to scale their operations in the evolving media landscape.