CallRoot

Marketing teams and agencies can use CallRoot to connect incoming phone calls with the campaigns and website traffic that generated them. It swaps website phone numbers dynamically for visitors, helping attribute calls to referral sources and, where available, search keywords. You can also use dedicated tracking numbers for campaigns and measure calls from online and offline marketing. CallRoot records incoming calls and provides call analytics and downloadable reports in a dashboard. SMS workflows can send messages automatically based on call outcomes, such as replying when a call is missed. Integrations with services including Google Analytics, HubSpot, Salesforce, Pipedrive, Zoho, and Zapier can pass call information into marketing and CRM workflows.

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