Page 2 - Top Customer Data Platforms - United States

Customer Data Platforms (CDPs) play a crucial role in unifying and centralizing customer data within a singular database. These tools equip marketing teams with essential insights necessary for executing successful campaigns. CDPs have the capability to collect data from various sources, both online and offline, including websites, mobile apps, and email platforms, providing a comprehensive overview of each customer. Following data retrieval, CDPs enable organizations to forecast the most effective next steps for individual customers, aiding businesses in understanding how to retain specific clientele. Additionally, CDPs can be utilized by customer service teams to tailor their support services to the unique needs of each customer. Integration capabilities with marketing automation software, data warehouse software, and other data storage platforms are commonly found in CDPs.

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MSIGHTS

MSIGHTS

msights.com

MSIGHTS has been supporting marketing teams for 17+ years in helping to make their data great for reporting and analysis. Our Platform, a 2019 MarTech Breakthrough Awards winner for "Best Overall Marketing Campaign Management Solution

Amperity

Amperity

amperity.com

With the Amperity customer data platform, brands can build a first-party data foundation to fuel customer acquisition and retention, personalize experiences that build loyalty, and manage privacy compliance. Using patented AI and machine learning methods, Amperity stitches together all customer interactions to build a unified view that seamlessly connects to marketing and technology tools. Amperity delivers the data confidence brands need to unlock growth by truly knowing their customers. More than 400 brands worldwide rely on Amperity to turn data into business value, including Alaska Airlines, DICK’S Sporting Goods, Endeavour Drinks, Planet Fitness, Seattle Sounders FC, Under Armour and Wyndham Hotels & Resorts.

FirstHive

FirstHive

firsthive.com

FirstHive is a full-stack Customer Data Platform that enables consumer marketers and brands to take control of their first-party data from all sources, both online and offline, and enables highly personalized campaigns that drive conversions.

Squeezely

Squeezely

squeezely.tech

We help businesses, increase their conversion by turning customer interactions into personalized experiences, in a way everybody can do it. Squeezely CDP helps businesses drive personalization at scale in three simple steps: Collect - Collect data from all sources into one place. Convert - Convert data into segments and actions , f.e. our built in Intelligent Audiences and Product Recommendations. Capitalize - Personalized Experiences will be provided across your website, email marketing and advertising campaigns. Strengths Fast integration - You will be up and running in no-time Real-time data availability - no lags Personalization at scale - highly-relevant and automated approach to each individual customer Advanced machine learning technology - to ensure the best performance Excellent support - We are here to help you along the way to accomplishing your goals Check out our videos: https://www.youtube.com/channel/UCZlqrT5UzEtU96Q2XlEaJnA

Retention Science

Retention Science

retentionscience.com

Retention Science is the best way to target, engage and retain your customers. Our data-driven, SaaS-based Retention Marketing platform predicts customer behavior and delivers targeted multi-channel communications that increase revenue and encourage customer advocacy. We make sophisticated data science and marketing automation simple and accessible for marketing teams of all sizes. Retention Science, a Constant Contact company, is a provider of ecommerce-focused digital marketing services powered by intelligent technology and customer support to help sell more in less time. Our data-driven platform sends the right messages to the right customers at the right time and delivers personalized, multi-channel communications that help drive big results. Learn more at retentionscience.com.

Lifesight

Lifesight

lifesight.io

Make Every Marketing Dollar Count - Leverage your own data with AI-powered measurements to make optimal marketing decisions. No data analysts or scientists required. Lifesight’s platform enables modern marketers to achieve greater outcomes by taking ownership of customer data, mitigating the loss of IDs, powering personalized owned channel experiences and enabling privacy-safe measurements.

Dreamdata

Dreamdata

dreamdata.io

Dreamdata's B2B Revenue Attribution Platform connects data from across your go-to-market tech stack to offer unprecedented insight into your B2B customer journey. From anonymous first touch to closed-won, Dreamdata puts an end to guesswork and delivers actionable analysis of what really drives your revenue. With Dreamdata, B2B companies can run custom account-based attribution modelling, get the ROAS of every ad campaign, measure content ROI, benchmark growth, predict revenue and make data-driven decisions on what efforts to scale next.

Mortar AI

Mortar AI

mortarai.com

Mortar AI is your next-generation CDP (customer data platform) that cleans, analyzes, and unifies all of your fragmented data into a single, easy-to-use dashboard in real-time.

RevSetter

RevSetter

revsetter.com

RevSetter is a cutting-edge CS and revenue platform built on a unique data model and insights engine to super-charge customer success, account management, and revenue teams across the globe. RevSetter unlocks the efficiency of your revenue-facing teams – starting with a streamlined onboarding and fast time-to-value, it’s fully customizable for ICs, managers, and the C-Suite and capable of powering the actions and workflows of the full revenue journey. We built our platform to address the market’s current challenges, while also future-proofing the evolving needs of revenue teams worldwide. It’s time to empower your business with a comprehensive set of solutions ranging from automated workflows, robust data management, dynamic customer journeys, product usage analytics, and much more – all in one innovative solution.

CaliberMind

CaliberMind

calibermind.com

As a strategic B2B leader, you need to have your thumb on the pulse of the market. But with all of the tools your teams use, it’s hard to connect the dots and figure out if your message is resonating with the right audience at the perfect time. The CaliberMind platform organizes and makes sense of your data so your insights are clearer. Sure, we do attribution, engagement scoring, funnel analytics, and more. But the real gift we give revenue leaders is the ability to spot issues and trends before anyone else can.

Tealium

Tealium

tealium.com

Tealium is the most trusted Customer Data Platform (CDP). Tealium connects data so you can connect with your customers. Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers. Tealium’s turnkey integration ecosystem supports more than 1,300 built-in connections, empowering brands to create a complete, real-time customer data infrastructure. Tealium’s solutions include a customer data platform with machine learning, tag management, an API hub, and data management solutions that make customer data more valuable, actionable, privacy-compliant, and secure. More than 850 leading businesses throughout the world trust Tealium to power their customer data strategies. Tealium's trusted, flexible CDP coupled with the industry's most strategic support results in the best outcomes for your business.

RollWorks

RollWorks

rollworks.com

RollWorks, a division of NextRoll, offers ambitious B2B companies of any size an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by machine learning and an extensive account data foundation, the RollWorks platform helps you identify your target accounts, engage them with digital ads, web personalization, email signatures and sales automation, and finally, measure the effectiveness of your programs. RollWorks is an indispensable platform for marketing and sales teams large and small who believe that an account-based approach is just good B2B marketing. Get started today at www.rollworks.com.

Netcore Cloud

Netcore Cloud

netcorecloud.com

Netcore offers a Comprehensive Customer Engagement & Experience Suite that empowers a marketer to create personalized customer experiences. Its platform enables a marketer to connect customer data across channels and systems, create targeted segments, and deliver meaningful experiences across digital channels like Web, Email, App Notifications, WhatsApp, SMS, and RCS. With its robust analytics, Netcore Cloud helps brands understand their audience better, enabling targeted marketing campaigns that resonate with customers on a personal level. The platform’s AI and machine learning capabilities ensure that each customer interaction is optimized for engagement and conversion, making every touchpoint an opportunity to impress and retain. Netcore is trusted by over 6,500 brands across sectors such as Ecommerce, Retail, Banking & Financial Services, Media & Entertainment, and Travel to deliver AI-powered experiences. Some of its marquee global customers include Swiggy, Myntra, Crocs, Pizza Hut, Domino's, McDonald's, and many more. Netcore is proud to be certified as a Great Place to Work for six consecutive years in India, affirming its commitment to exceptional workplace culture. The company has a global presence in 20+ offices across North America, South America, Europe, and APAC. Netcore is the Martech OS that helps a business drive revenue growth, maximize customer lifetime value, and accelerate its journey towards profitability.

Zeotap

Zeotap

zeotap.com

Zeotap CDP is the easy, secure and impactful Customer Data Platform made in Europe for Europe. Zeotap CDP empowers brands to integrate, unify, segment and orchestrate customer data now and in the cookieless future, all while putting consumer privacy and compliance front-and-centre. It offers a simple UI built for marketers to deliver personalised experiences for consumers that drive improved business outcomes across marketing, sales, and service in just 8-weeks.

WebEngage

WebEngage

webengage.com

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with their users across various digital channels. With its comprehensive suite of tools and solutions, WebEngage empowers businesses to understand, engage, and retain customers effectively. - UNIFY CUSTOMER DATA: WebEngage enables businesses to consolidate customer data from various sources, providing real-time insights and allowing dynamic micro-segmentation for targeted campaigns based on specific customer attributes and behaviors. - MULTI-CHANNEL JOURNEYS: With WebEngage's intuitive drag-and-drop workflow builder, businesses can seamlessly design and automate multi-channel customer journeys, ensuring consistent and personalized experiences across channels such as email, SMS, push notifications, and more. - TARGETED CAMPAIGNS: WebEngage empowers businesses to automate personalized campaigns triggered by customer actions and predefined business events. This ensures timely and relevant communication to enhance customer engagement and conversion rates. - AI-DRIVEN PREDICTIVE MODELS: WebEngage Analytics dashboard empowers all metrics required to segment, engage and retain priority customers, churn to convert windows and ROI optimization,This allows businesses to focus their interventions and campaigns for maximum impact and better ROI. - 1:1 PERSONALIZATION: WebEngage enables businesses to deliver personalized experiences at scale. By incorporating user intent, preferences, and other relevant data, businesses can tailor their communications to each individual customer, fostering omni-channel customer engagement. What's more? WebEngage’s platform is quick and easy to integrate. Compatible with range of ESP and MSP, all it takes is a few hours from the tech team. Presence across the globe: With headquarters in India, WebEngage has expanded its operations globally with offices and presence in the Middle East & Africa region, Southeast Asia, and South America.

Successeve

Successeve

successeve.com

Successeve is a cloud-based Customer Intelligence Platform. Our series of products provide actionable scores and analytics at each stage of the customer journey to facilitate the efforts of the sales, marketing and customer success teams. Our goal is to help companies increase their growth by converting, retaining and expanding more customers. The Successeve products are propelled by three core engines: the centralization of data, the scores, and the automated actions.

Mobio

Mobio

mobio.io

Mobio is an all-in-one platform for the Marketing, Sales, and Service team with CDP at the heart. Our product was designed to address daily business

Openprise

Openprise

openprisetech.com

Openprise is fueling the revolution in RevOps. Openprise automates critical RevOps processes to break down silos and align sales and marketing professionals and their technologies to deliver explosive growth. Openprise is a single, no-code platform that lets you simplify your RevTech stack, respond faster to changes in your market, and scale up operations to achieve your revenue goals. RevOps teams at industry leaders like UI Path, Freshworks, Zendesk, Zscaler, and Okta depend on Openprise to drive efficient, predictable revenue. For more information, please visit www.openprisetech.com.

Arena

Arena

arena.im

Arena is developing the next generation of live engagement tools powered by first party data, to build trusted, live audiences everywhere. Our solutions - Live Chat, Live Blog, Arena Personas) leverage the most popular features from social media to quickly create deep engagement on any platform you manage. Over 20,000 customers trust Arena to bring their audiences together on the web, in apps, or at live events (or all three) to engage with content, community and commerce.

Treasure Data

Treasure Data

treasuredata.com

Treasure Data helps enterprises use all of their customer data to improve campaign performance, achieve operational efficiency, and drive business value with connected customer experiences. The Customer Data Cloud, our suite of customer data platform solutions, integrates customer data, connects identities in unified customer profiles, applies privacy, and makes machine learning based insights and predictions available for Marketing, Service, Sales, and Operations to drive personalized engagement and improve customer acquisition, sales, and retention. We are the best fit for enterprises and fast-growing companies because we seamlessly integrate with your existing tech stack while delivering the fastest time to value, regardless of complex environments. Our enterprise-level safeguards ensure data quality, governance, security, privacy compliance, and scalability to help companies manage consent and reduce risk across brands and regions. Powerful and user-friendly tools unite data, analytics, and business users to improve efficiency and drive growth.

Dialog Insight

Dialog Insight

app.dialoginsight.com

Dialog Insight is a customer engagement platform that empowers businesses to generate more customer touchpoints and build brand loyalty through the automation of personalization. The platform features a range of tools for creating and deploying campaigns, as well as analytics and reporting capabilities to track the success of those campaigns. Dialog Insight's key benefits include the ability to segment and target customer groups, automate and personalize communication, and optimize campaigns for maximum performance. Dialog Insight delivers a true 1:1 customer experience, targeting the right segment across all channels, and maximizing ROI while reducing cost and time.

Simon Data

Simon Data

simondata.com

Simon Data empowers marketing teams with the only Customer Data Platform (CDP) purpose-built to increase campaign performance through faster, more precise segmentation and personalization. The first CDP built on Snowflake, the Simon Data Platform enables brands to break free from outdated architecture that makes data hard to access and deploy. That's why Tripadvisor, Equinox, JetBlue, ASOS, Venmo and many others count on Simon Data to connect with consumers. Low code, the Simon Data Platform is designed for use by marketers – turning them into data scientists. Simon Data is a 2022 Built-In Best Places to Work, Great Places to Work Certified, and is an 8-time G2 Leader in the CDP space. To learn more, visit www.simondata.com.

mParticle Customer

mParticle Customer

mparticle.com

mParticle is the largest independent Customer Data Platform. We make it easy to holistically manage customer data along the entire product and customer lifecycle. We support unlimited inputs through SDKs, batch imports and partner feeds, and unlimited outputs to 300+ pre-built integrations. We provide a suite of data quality and governance features that manage data integrity and give granular privacy controls to adhere to consent states. We activate customer data with tools like audience builders, no-code computations to derive insights, and APIs to programmatically return user profile data. Teams across companies like Airbnb, Jack in the Box, JetBlue, NBCUniversal, Overstock, and Venmo use mParticle to deliver great customer experiences and accelerate growth by solving the foundational challenges that impede success at scale.

mParticle US

mParticle US

mparticle.com

mParticle is the largest independent Customer Data Platform. We make it easy to holistically manage customer data along the entire product and customer lifecycle. We support unlimited inputs through SDKs, batch imports and partner feeds, and unlimited outputs to 300+ pre-built integrations. We provide a suite of data quality and governance features that manage data integrity and give granular privacy controls to adhere to consent states. We activate customer data with tools like audience builders, no-code computations to derive insights, and APIs to programmatically return user profile data. Teams across companies like Airbnb, Jack in the Box, JetBlue, NBCUniversal, Overstock, and Venmo use mParticle to deliver great customer experiences and accelerate growth by solving the foundational challenges that impede success at scale.

mParticle EU

mParticle EU

mparticle.com

mParticle is the largest independent Customer Data Platform. We make it easy to holistically manage customer data along the entire product and customer lifecycle. We support unlimited inputs through SDKs, batch imports and partner feeds, and unlimited outputs to 300+ pre-built integrations. We provide a suite of data quality and governance features that manage data integrity and give granular privacy controls to adhere to consent states. We activate customer data with tools like audience builders, no-code computations to derive insights, and APIs to programmatically return user profile data. Teams across companies like Airbnb, Jack in the Box, JetBlue, NBCUniversal, Overstock, and Venmo use mParticle to deliver great customer experiences and accelerate growth by solving the foundational challenges that impede success at scale.

Ortto

Ortto

ortto.com

Ortto is an AI-powered marketing automation software designed to streamline the marketing process and optimise outcomes. It is packed with features that aim to augment different facets of marketing including email and SMS marketing, push notifications, live chats, lead scoring, and more. Ortto boasts its own AI system implemented across the platform, thus ensuring seamless workflows. Its AI functionalities include suggestions for email subject lines, prediction of email open rates, as well as content recommendations during the creation of push notifications and SMS messages. Ortto also offers automated live chat content where the software generates responses based on the website content, past tickets, and existing help documentation. For more advanced operations, users can also train custom AI models on their own data. By doing this, they can foster precision and relevance in the generated suggestions. The intent behind Ortto is to help marketers scale their impact by integrating AI capabilities into their existing workflows. These tools are designed to boost productivity and achieve campaign goals quickly and accurately. The system is versatile and is targeted to work effectively for businesses of various scales.

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