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The Current

The Current

News platform covering ad tech and modern marketing, providing timely analysis and interviews with industry leaders worldwide.

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Born inside The Trade Desk, The Current is a news platform dedicated to covering the latest in modern marketing. Its coverage provides sharp perspectives and timely analysis of today’s top ad tech news. Speaking with the most influential marketers and thought leaders around the world — from New York to Los Angeles to Sydney to London — it relays business intelligence and context for the moments that matter.

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