Sequen
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Sequen is an AI-powered behavior design and personalization platform for consumer applications. It uses real-time, in-session user behavior and micro-interactions to understand intent, adapt digital experiences, and dynamically re-rank content, products, search results, recommendations, and advertising opportunities.
The platform supports personalized product discovery, intent-aware recommendations, behavior-informed search ranking, and coordinated optimization across organic and paid user journeys. Sequen is designed to work with sparse behavioral data through Large Event Models, while continual learning and dynamic user embeddings help refine personalization during inference. Its multi-horizon optimization capabilities evaluate outcomes both within individual sessions and across longer customer journeys, helping businesses create more relevant experiences and improve conversion-focused outcomes.
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