New York Magazine

The New York Magazine app offers a comprehensive mobile experience, integrating all six of its renowned verticals: Intelligencer, The Cut, Vulture, The Strategist, Curbed, and Grub Street. This app is designed to provide a seamless reading experience for subscribers, with features that allow users to tailor their homepage to focus on specific verticals or explore content across the entire portfolio.

Key features of the app include convenient toggles for navigating between brands, personalized notifications for staying updated on topics of interest, and a curated "Great Stories" section that highlights the best editorial content. The app aims to enhance discovery by encouraging users to explore different verticals, which can lead to higher engagement and retention.

By offering a clean and fast-loading interface, the app provides a premium reading experience that differentiates it from web browsing. Users can enjoy a better ad experience and take advantage of human-curated content recommendations, making it an ideal platform for those seeking in-depth coverage of culture, lifestyle, and news from New York Magazine's diverse range of publications.