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Analytics and financial management for Wildberries and Ozon sellers, with automated sales reporting, profit and cost tracking, inventory control, advertising analysis, and forecasting.

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MPfact is an analytics and financial management platform for sellers on Wildberries and Ozon. It brings sales, advertising, logistics, storage, taxes, inventory, and profitability data together in one interface, helping marketplace businesses monitor performance and make decisions based on detailed operational and financial metrics.

The platform includes key performance dashboards, sales analytics, predictive unit economics, advertising performance reports, ABC product analysis, order and sales heat maps, inventory capitalization, and supply forecasting. Users can review revenue, costs, margins, ROI, advertising efficiency, and net profit by product, category, brand, or marketplace.

MPfact also supports financial and management accounting with P&L and cash flow reports, external expense tracking, marketplace commission analysis, logistics and storage cost monitoring, and inventory control for FBO and FBS operations. Data is collected automatically and presented through configurable reports and exportable files, providing a structured way to manage marketplace sales, stock levels, advertising spend, and business profitability.

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