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DatBerry is a marketplace analytics platform for sellers on Wildberries and Ozon. It calculates net profit for each product and SKU by combining sales, commissions, logistics, storage, advertising expenses, product costs, and taxes. The service helps sellers identify unprofitable products and evaluate key business metrics such as revenue, ROI, profit margin, advertising cost ratio, cost per order, and buyout rate.
DatBerry provides automated financial reports through marketplace API integrations, with daily, weekly, and monthly summaries, product-level breakdowns, performance charts, and consolidated dashboards for multiple marketplaces. Users can customize metrics, filters, time periods, and data groupings, export reports to Excel, manage team access, and receive notifications through supported messengers. The platform also supports cost management and uploaded report files for calculating marketplace unit economics without API integration.
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