Auxos is a customer research and market research platform that uses digital twins of real people to help teams evaluate ideas before they reach customers. Users can define an ideal customer profile using demographic, behavioral, and business criteria, then create research audiences based on people who match those requirements.

The platform supports digital twin focus groups, customer interviews, surveys, concept and prototype testing, usability testing, pricing research, market research studies, and A/B testing. Teams can explore customer opinions, understand the reasoning behind responses, compare product or brand concepts, assess purchase intent, and gather feedback on pricing or positioning.

Auxos is designed for consumer insights, product design, UX research, brand marketing, market research, and strategy teams. By combining customer profiles with interactive research tools, it provides a structured way to test assumptions, analyze audience feedback, and inform product, marketing, and business decisions.

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