Page 2 - Top Customer Data Platforms - St. Martin

Customer Data Platforms (CDPs) play a crucial role in unifying and centralizing customer data within a singular database. These tools equip marketing teams with essential insights necessary for executing successful campaigns. CDPs have the capability to collect data from various sources, both online and offline, including websites, mobile apps, and email platforms, providing a comprehensive overview of each customer. Following data retrieval, CDPs enable organizations to forecast the most effective next steps for individual customers, aiding businesses in understanding how to retain specific clientele. Additionally, CDPs can be utilized by customer service teams to tailor their support services to the unique needs of each customer. Integration capabilities with marketing automation software, data warehouse software, and other data storage platforms are commonly found in CDPs.

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dotdigital

dotdigital

dotdigital.com

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data siloes, Dotdigital streamlines decision-making and paves the way for marketing creativity that delivers customer engagement at scale. With powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, WhatsApp, chat, push, social, ads, and more. Trusted by over 4,000 brands across ecommerce, retail, not-for-profit, education, financial services, and other sectors, Dotdigital enables marketers across the globe. Headquartered in London and established in 1999, Dotdigital is focused on building trusted, connected, and future-proofed solutions that empower customer-obsessed businesses. Learn more at dotdigital.com.

Customer.io

Customer.io

customer.io

Customer.io is a customer engagement platform designed for marketing teams to create data-driven campaigns that reach people across all messaging channels at the right time. Their suite of products includes Journeys, a messaging automation tool for all engagement needs, and Data Pipelines, a customer data platform that connects the entire tech stack. Customer.io offers a winning recipe for effective customer engagement by combining real-time data and personalized messages. Built for scale, Customer.io is used by over 5,500 companies, sending over 29 billion messages per year. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2022 Inc. 5000 list.

Census

Census

getcensus.com

Census is the leading Data Activation platform, powered by Reverse ETL. We transform the data warehouse into a hub for marketing and business operations, empowering everyone to take action with trusted, actionable data. No custom scripts or engineering favors required! Hundreds of modern companies like Fivetran, Sonos, Canva, Orangetheory Fitness, Notion, and Figma use Census to sync their customer data to the tools that business teams rely on, achieving outcomes like reducing Customer Acquisition Costs by 50%, personalizing marketing for over 125 million users, improving sales productivity by 10x, and reducing support times by 98%.

Catalyst

Catalyst

catalyst.io

Catalyst is the leading platform for driving growth through your customers. Built to deliver value along the entire customer experience; Catalyst transforms new buyers into lifelong revenue. With retention-driven workflows and revenue-focused automations, we supercharge customer-centric teams. Catalyst’s seamless enterprise integrations centralize siloed customer data into the industry’s most intuitive platform, powered by advanced workflows. Automate and scale your best-in-class customer journeys; drive user productivity and adoption; and deliver clear insights into customer health that optimize the customer experience with precision—from onboarding to advocacy. Partner with Catalyst’s trusted team and intuitive platform to build, iterate and scale your customer-led growth strategy. Learn more at https://catalyst.io/

Bloomreach

Bloomreach

bloomreach.com

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. For more information, visit Bloomreach.com. (Exponea was acquired by Bloomreach in 2021.)

Forest Admin

Forest Admin

forestadmin.com

Forest Admin is a low-code internal tool solution that helps developers rapidly equip their business teams with internal tools such as fully-featured admin panels, dashboards, and database manipulation tools that are tailored to their operations and ready to scale. All you need is to connect a data source and a fully-featured admin panel will be auto-generated from your data in a few moments. Then easily customize it with low-code components to meet your unique needs.

RollWorks

RollWorks

rollworks.com

RollWorks, a division of NextRoll, offers ambitious B2B companies of any size an account-based platform to align their marketing and sales teams and confidently grow revenue. Powered by machine learning and an extensive account data foundation, the RollWorks platform helps you identify your target accounts, engage them with digital ads, web personalization, email signatures and sales automation, and finally, measure the effectiveness of your programs. RollWorks is an indispensable platform for marketing and sales teams large and small who believe that an account-based approach is just good B2B marketing. Get started today at www.rollworks.com.

BambooBox

BambooBox

bamboobox.ai

BambooBox helps growth marketing teams drive revenue across the GTM motions viz. aquisition, cross-sell and upsell. The platform has 4 building blocks: 1. A powerful CDP Engine Ingest, cleanse, organize, visualize and analyze data across customer touch points. 2. AI-driven 6-D scoring Determine journey stages and prioritize key accounts. 3. Next-best-action insights Receive actionable recommendations across the buyer journey to increase funnel velocity. 4. Robust segmentation & orchestration Intelligent segmentation for multi-channel campaign execution. Fast-growing B2B companies like airtel Business, Algonomy, Capillary, DarwinBox, Exotel, Rootstock, Qwickcilver, Mobisy, SupportLogic and Arrowstream have chosen BambooBox to drive revenue faster. Want to experience the difference for yourself? Hit us up and find out. www.bamboobox.ai

CaliberMind

CaliberMind

calibermind.com

As a strategic B2B leader, you need to have your thumb on the pulse of the market. But with all of the tools your teams use, it’s hard to connect the dots and figure out if your message is resonating with the right audience at the perfect time. The CaliberMind platform organizes and makes sense of your data so your insights are clearer. Sure, we do attribution, engagement scoring, funnel analytics, and more. But the real gift we give revenue leaders is the ability to spot issues and trends before anyone else can.

RevSetter

RevSetter

revsetter.com

RevSetter is a cutting-edge CS and revenue platform built on a unique data model and insights engine to super-charge customer success, account management, and revenue teams across the globe. RevSetter unlocks the efficiency of your revenue-facing teams – starting with a streamlined onboarding and fast time-to-value, it’s fully customizable for ICs, managers, and the C-Suite and capable of powering the actions and workflows of the full revenue journey. We built our platform to address the market’s current challenges, while also future-proofing the evolving needs of revenue teams worldwide. It’s time to empower your business with a comprehensive set of solutions ranging from automated workflows, robust data management, dynamic customer journeys, product usage analytics, and much more – all in one innovative solution.

Mortar AI

Mortar AI

mortarai.com

Mortar AI is your next-generation CDP (customer data platform) that cleans, analyzes, and unifies all of your fragmented data into a single, easy-to-use dashboard in real-time.

Dreamdata

Dreamdata

dreamdata.io

Dreamdata's B2B Revenue Attribution Platform connects data from across your go-to-market tech stack to offer unprecedented insight into your B2B customer journey. From anonymous first touch to closed-won, Dreamdata puts an end to guesswork and delivers actionable analysis of what really drives your revenue. With Dreamdata, B2B companies can run custom account-based attribution modelling, get the ROAS of every ad campaign, measure content ROI, benchmark growth, predict revenue and make data-driven decisions on what efforts to scale next.

Lifesight

Lifesight

lifesight.io

Make Every Marketing Dollar Count - Leverage your own data with AI-powered measurements to make optimal marketing decisions. No data analysts or scientists required. Lifesight’s platform enables modern marketers to achieve greater outcomes by taking ownership of customer data, mitigating the loss of IDs, powering personalized owned channel experiences and enabling privacy-safe measurements.

Retention Science

Retention Science

retentionscience.com

Retention Science is the best way to target, engage and retain your customers. Our data-driven, SaaS-based Retention Marketing platform predicts customer behavior and delivers targeted multi-channel communications that increase revenue and encourage customer advocacy. We make sophisticated data science and marketing automation simple and accessible for marketing teams of all sizes. Retention Science, a Constant Contact company, is a provider of ecommerce-focused digital marketing services powered by intelligent technology and customer support to help sell more in less time. Our data-driven platform sends the right messages to the right customers at the right time and delivers personalized, multi-channel communications that help drive big results. Learn more at retentionscience.com.

RudderStack

RudderStack

rudderstack.com

RudderStack is the leading warehouse native CDP. With RudderStack's end-to-end platform and flexible, powerful tooling, data teams can easily collect, unify, and activate customer data to drive growth for the entire business. Over 30,000 sites and apps run RudderStack including Crate & Barrel, Foot Locker, Glassdoor, Stripe, Allbirds, and more. RudderStack acquired Blendo in 2020

Squeezely

Squeezely

squeezely.tech

We help businesses, increase their conversion by turning customer interactions into personalized experiences, in a way everybody can do it. Squeezely CDP helps businesses drive personalization at scale in three simple steps: Collect - Collect data from all sources into one place. Convert - Convert data into segments and actions , f.e. our built in Intelligent Audiences and Product Recommendations. Capitalize - Personalized Experiences will be provided across your website, email marketing and advertising campaigns. Strengths Fast integration - You will be up and running in no-time Real-time data availability - no lags Personalization at scale - highly-relevant and automated approach to each individual customer Advanced machine learning technology - to ensure the best performance Excellent support - We are here to help you along the way to accomplishing your goals Check out our videos: https://www.youtube.com/channel/UCZlqrT5UzEtU96Q2XlEaJnA

Acquia

Acquia

acquia.com

Acquia Marketing Cloud seamlessly integrates with any third-party system and enables easy configuration of any business criteria directly into the platform. Built to be leveraged by all teams who need access to customer data, Acquia Marketing Cloud supports the business across domains, brands, geographies, and websites. Increase marketing agility while future-proofing your business for whatever comes next. Gain flexibility to meet consumers’ changing needs while increasing inter-departmental efficiencies.

Skeepers

Skeepers

octoly.com

Skeepers is the European leader in shopper engagement solutions. They provide a fully integrated one-stop-shop UGC suite for brands to bond with consumers, amplify reach, boost engagement, drive sales and customer retention. Skeepers connects brands and consumers through authentic experiences with our fully integrated one-stop-shop suite of UGC solutions. With Skeepers, brands authentically nurture consumer relationships, amplify reach, boost engagement, drive sales, and improve consumer retention. Its solutions make it easy to create, collect, manage, and activate UGC, effectively and at scale. Skeepers enables brands to connect with our community of creators for high-quality, tailor-made UGC video content. Its advanced AI enables brands to use the most optimal video content to make products resonate with target audiences and broadcast videos across their most effective distribution channels

Contlo

Contlo

contlo.com

Contlo is a leading generative AI marketing platform to drive autonomous customer engagements via omnichannel campaigns, real-time generative customer journeys, AI-powered segmentation for one-to-one hyper-personalization, and actionable insights about your customer behavior. Built for the AI-first world - Contlo enables modern businesses to leverage AI to orchestrate their end-to-end marketing. The platform helps brands increase customer lifetime value, boost customer engagements, and deliver a hyper-personalized experience to retain their most valuable customers. Contlo is trusted by 1000s of fast-growing businesses to boost their sales by engaging loyal customers and making faster data-driven decisions throughout their customer lifecycle. Enabling them to measure and optimize individual customer experiences with the help of: * Autonomous personalized campaigns for every customer touchpoint: Effortlessly engage your customers with AI-powered autonomous campaigns across all major marketing channels like Email, SMS, WhatsApp, Web Push, Mobile Push, Facebook & Instagram. * Real-time generative customer journeys powered by LLMs: Goodbye templatized automation flows! Let AI build the most optimal customer engagement workflows & customer journeys based on their recent interactions to maximize your ROI. * Generate Customer Segments for One-to-One Personalization using AI: Orchestrate highly personalized and targeted customer interactions based on behavioral data, demographics & recent actions on the website. * LLM generated insights, analytics & autonomous reporting: Get granular visibility of your customer behavior, campaign performance, and overall business intelligence along with AI-generated insights, recommendations, and autonomous reporting. * Autonomous customer engagement, LLM powered chatbots & a unified conversation inbox: Deliver a seamless brand experience to your customers via chat across Facebook/Instagram/WhatsApp and make phone calls directly from a single dashboard. Contlo seamlessly integrates with 200+ platforms to help brands build a powerful autonomous marketing tech stack around their business.

Ortto

Ortto

ortto.com

Ortto is an AI-powered marketing automation software designed to streamline the marketing process and optimise outcomes. It is packed with features that aim to augment different facets of marketing including email and SMS marketing, push notifications, live chats, lead scoring, and more. Ortto boasts its own AI system implemented across the platform, thus ensuring seamless workflows. Its AI functionalities include suggestions for email subject lines, prediction of email open rates, as well as content recommendations during the creation of push notifications and SMS messages. Ortto also offers automated live chat content where the software generates responses based on the website content, past tickets, and existing help documentation. For more advanced operations, users can also train custom AI models on their own data. By doing this, they can foster precision and relevance in the generated suggestions. The intent behind Ortto is to help marketers scale their impact by integrating AI capabilities into their existing workflows. These tools are designed to boost productivity and achieve campaign goals quickly and accurately. The system is versatile and is targeted to work effectively for businesses of various scales.

Amperity

Amperity

amperity.com

With the Amperity customer data platform, brands can build a first-party data foundation to fuel customer acquisition and retention, personalize experiences that build loyalty, and manage privacy compliance. Using patented AI and machine learning methods, Amperity stitches together all customer interactions to build a unified view that seamlessly connects to marketing and technology tools. Amperity delivers the data confidence brands need to unlock growth by truly knowing their customers. More than 400 brands worldwide rely on Amperity to turn data into business value, including Alaska Airlines, DICK’S Sporting Goods, Endeavour Drinks, Planet Fitness, Seattle Sounders FC, Under Armour and Wyndham Hotels & Resorts.

FirstHive

FirstHive

firsthive.com

FirstHive is a full-stack Customer Data Platform that enables consumer marketers and brands to take control of their first-party data from all sources, both online and offline, and enables highly personalized campaigns that drive conversions.

Totango

Totango

totango.com

Totango is customer success software businesses can't outgrow, providing unlimited scalability and unmatched time to value to help cross-functional enterprise teams drive productivity, retention, and expansion. Prebuilt customer success programs that are embedded with industry best practices make it fast and easy to get started, customize to your business, and achieve critical business outcomes at each stage of the customer journey. The biggest customer success teams in the world—including SAP, Github, Schneider Electric, and Aircall—use Totango to integrate customer data for a 360-degree view of customer health, collaboratively manage their customer portfolio, and engage proactively and intelligently with their customers.

Tealium

Tealium

tealium.com

Tealium is the most trusted Customer Data Platform (CDP). Tealium connects data so you can connect with your customers. Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers. Tealium’s turnkey integration ecosystem supports more than 1,300 built-in connections, empowering brands to create a complete, real-time customer data infrastructure. Tealium’s solutions include a customer data platform with machine learning, tag management, an API hub, and data management solutions that make customer data more valuable, actionable, privacy-compliant, and secure. More than 850 leading businesses throughout the world trust Tealium to power their customer data strategies. Tealium's trusted, flexible CDP coupled with the industry's most strategic support results in the best outcomes for your business.

Splunk

Splunk

splunk.com

Splunk Inc. is an American technology company based in San Francisco, California, that produces software for searching, monitoring, and analyzing machine-generated data via a Web-style interface.The Splunk Enterprise and Enterprise Cloud solutions capture, index and correlate real-time data in a searchable repository from which it can generate graphs, reports, alerts, dashboards and visualizations.Splunk makes machine data accessible across an organization by identifying data patterns, providing metrics, diagnosing problems and providing intelligence for business operations. Splunk is a horizontal technology used for application management, security and compliance, as well as business and web analytics. Recently, Splunk has also begun developing machine learning and data solutions for BizOps.

Segment

Segment

segment.com

Segment is a customer data platform (CDP) that helps companies harness first-party customer data. Its platform democratizes access to reliable data for all teams and offers a complete toolkit to standardize data collection, unify user records, and route customer data into any system where it’s needed. More than 20,000 companies like Intuit, FOX, Instacart, and Levi’s use Segment to make real-time decisions, accelerate growth, and deliver compelling user experiences. With Segment, you can collect, transform, send, and archive your first-party customer data. Segment simplifies the process of collecting data and connecting new tools, allowing you to spend more time using your data, and less time trying to collect it. You can use Segment to track events that happen when a user interacts with the interfaces. “Interfaces” is Segment’s generic word for any digital properties you own: your website, mobile apps, and processes that run on a server or OTT device. When you capture interaction data in Segment, you can send it (often in real-time) to your marketing, product, and analytics tools, as well as to data warehouses. In most cases, you won’t even need to touch your tracking code to connect to new tools.

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