Baidu Aifanfan leverages AI to assist businesses in digitalizing and automating marketing, offering solutions for customer expansion, management, and collection.

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百度爱番番 is for businesses and sales teams that need to keep prospect inquiries from advertising and other channels organized and ensure they receive follow-up. It can collect leads from Baidu marketing pages and communication tools, connect to some third-party sources, and import lead lists from spreadsheets. Businesses with their own websites or mini programs can also connect lead data through an API. Teams can sort and assign leads, review follow-up records, and contact prospects by phone or messaging. Staff can add lead details, track potential customers through the sales process, and convert leads into customer records. For businesses using Baidu ads, lead feedback can also support analysis of lead quality and campaign optimization. It is suited to organizations that manage incoming sales inquiries across multiple channels, rather than individuals looking for a general-purpose contacts app.

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