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The Social Brand Amplifier™ enables companies with multiple locations to create, populate, manage and measure local pages within Facebook. The Social Brand Amplifier builds upon Facebook’s existing Locations capability (previously called Facebook Parent-Child) to connect your brand’s location pages to your national one in a coordinated fashion. Through the multi-platform dashboard you are able to cascade content and creative to your pages to raise awareness and drive local conversion, measure your results real-time and monitor conversations occurring across your entire Facebook network. The platform is fully integrated with Facebook, enabling it to work perfectly across desktop and mobile, including Facebook’s mobile apps. Executed effectively, a strong social search strategy will help you increase your brand's visibility in Facebook both on the desktop and on mobile, which increases the likelihood your company will be found by prospective customers seeking social recommendations on the types of products and services you provide.
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