Sellozo

Sellozo is an innovative platform designed to optimize Amazon advertising campaigns using AI-driven technology. It focuses on automating and enhancing Amazon PPC management to improve ad performance and efficiency. The platform integrates with Amazon seller accounts to analyze historical data, market trends, and competitor activity, ensuring optimal ad bidding and campaign optimization.

Key features of Sellozo include automated bidding, keyword discovery, and campaign optimization. It also offers dayparting, which allows users to schedule ads during peak sales windows, maximizing ad visibility and conversion potential. Additionally, Sellozo provides a Campaign Studio, a drag-and-drop tool for building and managing ad workflows, making it easier to replicate successful campaigns and integrate new ones seamlessly.

Sellozo's business intelligence tools provide comprehensive insights into sales figures, margins, and Amazon costs, along with detailed inventory management and order tracking. This data is presented in an intuitive dashboard, allowing users to make informed decisions about their Amazon advertising strategies. The platform is designed to streamline Amazon PPC management, making it suitable for sellers looking to optimize their ad spend and improve their return on ad spend (RoAS).