Pro-Forma

Pro-Forma is for startup founders who need to plan a fundraise, build financial projections, and explain their business to investors. It helps turn business assumptions into a financial model and explore how different funding choices could affect the company. VentureForecast creates projections with income statements, balance sheets, cash flow statements, breakeven analysis, and customer lifetime value analysis. Founders can compare fundraising scenarios—including SAFEs, convertible notes, and priced rounds—and see pre- and post-money valuations and potential investor returns. The tools are designed to help founders prepare financial information to share with investors and consider deal terms. Pro-Forma also offers startup valuation and investor-readiness tools. Founders can get a pre-revenue valuation starting point, compare their business with other startups, and review factors such as market opportunity, team, finances, business model, and product. VentureGrade provides a scored assessment across diligence criteria, while FounderFit evaluates founder skills, experience, and readiness. Investors can use Pro-Forma’s tools to screen startup pitches and assess valuations, making the platform relevant to both fundraising founders and early-stage investors.

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