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Palette is an AI-powered multimodal creative studio for generating, editing, and organizing visual content. It helps users create images, videos, music, and structured media from text prompts, reference images, documents, or existing assets within a connected workflow.
The platform includes AI video generation, image generation, prompt-based editing, scene restyling, object replacement, sequence revisions, storyboarding, and shot continuation. Users can define characters and creative guidelines to maintain visual consistency across scenes, formats, and content variations. Palette also supports brand kits, model selection and routing, motion transfer, 3D-guided shots, video ads, training content, and automatic repurposing for different audiences and channels.
Designed for creators, marketing teams, production groups, and businesses, Palette combines content planning, generation, editing, collaboration, and version management in one workspace. Its developer platform provides API access for integrating image, video, music, upscaling, vectorization, asset management, and generation workflows into other products and applications.
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