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Newzoo is a comprehensive platform designed to provide insights and data analytics for the gaming industry. It offers a robust suite of tools and resources that help businesses and professionals understand market trends, consumer behavior, and industry dynamics. The platform is equipped with advanced analytics capabilities, enabling users to access detailed market research, forecasts, and insights that are crucial for strategic decision-making.

Key features of Newzoo include its extensive database of gaming market data, which covers various aspects such as player demographics, game genres, and platform preferences. This data is invaluable for companies looking to develop targeted marketing strategies or launch new products. Additionally, Newzoo provides regular updates on emerging trends and technologies in the gaming sector, ensuring that users stay informed about the latest developments.

By leveraging Newzoo's capabilities, businesses can gain a deeper understanding of the gaming ecosystem, identify opportunities for growth, and navigate the complex landscape of the digital entertainment industry. The platform's focus on delivering accurate and timely information makes it a valuable resource for anyone seeking to stay ahead in the rapidly evolving world of gaming.

Newzoo Expert is the the most complete and accurate games data platform - tracking what players are playing, spending on, and viewing across 10000+ PC, Console, and Mobile games. 100+ Game Metrics Covered Unlock a full view of a game’s performance, with metrics like MAU, DAU, and game revenue data, across different markets, devices, or segments. Track gamer overlap and churn between games, retention, and viewership. Complete View of the Game Markets Explore game playing and viewership insights across 37 markets around the globe. Newzoo Expert provides market sizing insights, demographic and gamer persona info, and game playing behavior on a country and region level. Player Behavior, Viewership and SentimentSee what gamers watch and talk about when they’re not playing, with streaming viewership numbers for 10,000+ games on 40,000+ Twitch channels. Analyze the impact of key events like competitions and launches on game purchases, viewership, and general sentiment on Reddit communities. Drill down to any Level Slice and dice data your way with more than 100 metadata filters, spanning 110 Billion data points including Genre, Theme, Art Style, Monetization. Export custom tables, segments and data in PNG & CSV or via API.

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Business

Marketing Analytics Software

Website: newzoo.com

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