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Murmur helps businesses provide AI agents with approved brand information and tailored content, while tracking agent traffic, buyer intent, and page engagement.

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Murmur is a marketing platform for the agentic web that helps businesses control how AI agents understand, describe, and recommend their brands. It provides AI systems with approved brand language, product information, positioning, supporting evidence, and relevant reasons to consider a business for a buyer’s request.

Designed for technology companies, retailers, luxury brands, agencies, and service providers, Murmur helps preserve brand meaning across AI-generated answers and recommendations. The platform can create context-specific experiences for individual AI agents and buyer queries, helping communicate what makes a product, service, or organization relevant beyond basic mentions, specifications, or pricing.

Murmur also offers visibility into agent traffic, buyer intent, and page engagement, allowing teams to monitor how AI-driven discovery contributes to the customer journey. By combining brand control, verified information, tailored content, and performance insights, Murmur supports AI search optimization, brand visibility, and more accurate representation across emerging AI-powered purchasing experiences.

Disclaimer: WebCatalog is not affiliated, associated, authorized, endorsed by or in any way officially connected to Murmur. All product names, logos, and brands are property of their respective owners.