Convert ideas into images, videos, and audio by chatting with an AI. Iteratively refine outputs through conversation without needing prompt expertise.

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Lucent is for marketers who need to create and adapt advertising creatives for campaigns without writing detailed AI prompts or switching between separate generation tools. Its AI agents help turn a campaign brief and brand direction into visual ad assets and variations, using multiple AI models in one workspace. Workflows cover tasks such as creating static ad variations, localizing or resizing creative, adding motion to images, changing colors or calls to action, and developing product, branding, UGC-style, and viral-video content. Lucent also supports publishing directly to ad accounts. It may suit performance marketers and creative teams looking to produce and test campaign assets; it is focused on advertising workflows rather than general-purpose image or video editing.

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