KAWO

For marketing teams managing a brand’s presence in China, KAWO brings social media planning, publishing, collaboration, and performance tracking into one workspace. Teams can manage accounts across platforms including WeChat, Weibo, Douyin, Kuaishou, Bilibili, Xiaohongshu, and WeChat Channels, reducing the need to switch between separate account dashboards. Use KAWO to create and schedule posts, route content for review and approval, and coordinate work among team members with role-based access. Its analytics tools bring account and post performance data together, with options to track KPIs, compare content results, monitor competitors, and generate reports. KAWO is designed for organizations and agencies that need a shared workflow for publishing and measuring social media content in the Chinese market.

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