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Foursquare is a location-based app designed to help users discover and explore places around the world. It connects users with a wide range of locations, including restaurants, coffee shops, and unique spots, providing helpful tips and recommendations from a global community. The app allows users to create lists of places they want to visit, track where they've been, and receive personalized suggestions based on their tastes and preferences.

One of the key features of Foursquare is its ability to offer insights and tips from real people, ensuring that users get authentic feedback without negative rants or paid reviews. Users can also follow friends, brands, and influencers to uncover hidden gems and off-the-menu items. Additionally, Foursquare provides a history of visited places, helping users remember memorable experiences and locations.

For businesses, Foursquare offers valuable location data and insights, which can be used for hyperlocal marketing and understanding consumer behavior. The app's extensive database of over 105 million places of interest makes it a powerful tool for both users and businesses looking to engage with their local environment effectively.

Factual is a location data company that helps marketers and their organizations use location to better understand, reach and engage consumers. Location data is key to driving smarter business decisions for marketers and brands. Our world is now mobile, computing is everywhere, and the power of location data helps companies to provide personalized, relevant experiences for their audiences. Customers use Factual’s insights, targeting, measurement, and data enrichment products to build and execute digital advertising strategies, understand audiences, measure success, and support innovative business solutions. Factual’s clients and partners include several billion-dollar companies such as Apple, Facebook, Uber, Snap, Google and Microsoft, to name a few. Factual data is used by more than 6,000 leading brands around the world, including all 50 of the top national advertisers (per AdAge). Its data is integrated within most major marketing platforms which together represent more than 80% of all programmatic spend.

Categories:

Business

Mobile Marketing Software

Website: location.foursquare.com

Disclaimer: WebCatalog is not affiliated, associated, authorized, endorsed by or in any way officially connected to Foursquare. All product names, logos, and brands are property of their respective owners.

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