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- Launch Aurora directly from your Dock or taskbar.
- Work without distractions in a dedicated window, separate from your browser tabs.
- Manage multiple Aurora accounts and switch between them without logging out.
Aurora is for founders, startups, and investors who need to assess a market opportunity without starting from scratch on research. Its AI-powered market sizing tool creates reports estimating total and serviceable addressable markets (TAM and SAM) from cited, traceable data, so users can review the evidence and assumptions behind the estimates. It can help with early decisions about whether a market is worth pursuing and provide research to inform business planning.
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