Apropo

Apropo is for software development agencies that need to scope projects, prepare client proposals, and keep delivery budgets aligned with their estimates. It brings these steps into one workflow, helping project managers, business analysts, engineers, and sales teams replace disconnected spreadsheets and proposal files with structured project quotes. Teams can break a project into modules, features, and tasks, estimate the work, apply rates and formulas, and add risk buffers. Apropo can use a project brief, templates, previous estimates, and Jira time logs to help draft estimates. Teams can create estimate versions and scope options, then share branded, interactive proposals with clients. Clients can review the offer and, if enabled, configure the proposed scope; teams can also see how shared proposals are viewed. For delivery, estimates can be exported to Jira, where teams can compare planned work with logged time and track estimate-versus-actual performance. Apropo also includes a quote repository and analytics dashboard for reviewing estimates across projects. It is primarily suited to agencies that want to connect presales estimating and proposal creation with project delivery tracking, rather than manage proposals alone.

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