Rownd

Rownd is the world’s first product-led user acquisition platform. Not just authentication but a full self-service user lifecycle management platform. The Rownd platform allows the product and design team to move how and where sign-up happens, spreading it over more of the user experience and allowing for continuous improvement, experimentation, and iteration. The Rownd platform includes a full authentication suite, product, and design tools to customize and change the end-user experience in real-time, without additional coding, a full user profile experience to create a delightful user experience, and automation to add authentication to places its never been before. More than half of potential users fall off due to the static nature of the login screen. Sign-up is a gradient that starts when a user visits the landing page and continues until the user is happy, engaged, and paying. Key features: Sign-in Gradient Rownd turns all visitors into users who interact with the site and apps and has self-service tools to engage with them throughout the funnel. Sign-in can be moved, modified, iterated, and perfected over time without burdening the dev team. Global user context Rownd keeps user context between blogs, landing pages, affiliated sites, and apps with ease. User Operating System Rownd delivers a user-profile experience to end-users and has self-service tools to engage with users well beyond user-onboarding. Passwordless Apps that use passwords knowingly put users at risk. Rownd utilizes passwordless technology to increase security while decreasing friction. Including Google, Apple, Passkey, Email, SMS, and more. Empower your Product and Growth teams Product and Growth teams need to experiment and iterate quickly. For the first time ever, Rownd’s self-service platform allows them to bring experimentation to authentication and sign-up. Dynamic and adaptive With the ability to passively and actively prompt for sign-in, change login-methods based on behavior and device, and continuously improve the experience, onboarding rates can be maximized without additional coding. Mobile friendly Rownd has four mobile app SDKs and its webapp SDKs are uniquely mobile friendly. Rownd deployed a bottom sheet and mobile-optimized sign-up UI. Powerful SDKs Rownd has 12 SDKs (and counting) covering the most popular mobile and web frameworks. Rownd is made to be deployed across an entire ecosystem, and these visual element SDKs make that easier and faster.

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