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CloudX is a supply-side programmatic platform engineered specifically for mobile as well as AI publishers. The platform aims to augment revenue via AI workflows and liquid marketplace.
CloudX equips publishers with a trusted stack, providing control over inventory and bolstering revenue generation. It is operable by autonomous agents, suggesting easy integration and usage.
The platform integrates with other major platforms like Meta, Unity, Liftoff, Magnite, InMobi, Mintegral, and Moloco. CloudX offers publishers direct control over who they compete with, access to inventory, and the capability to optimize monetization against long-term value.
The platform allows publishers to introduce new monetization ideas with holistic visibility into bids, auction results, and performance. The platform's 'Monetization as Code' approach includes features like line items for multiple auction scenarios, per-request price floors, real-time analytics, log-level access, release tracking, and auction simulation.
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