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Designed for small businesses, startups, and marketing agencies, ad:personam is a cloud-based Self-Serve DSP solution for programmatic advertising and campaign management. Leveraging advanced AI capabilities, the platform streamlines advertising workflows with features such as real-time campaign adjustments and multi-format creative ad uploads, including display, video, CTV, and mobile ads.
With smart template creation, users can set up campaigns effortlessly, while the extensive Data Marketplace offers advanced targeting options like cookieless and contextual targeting. Performance can be analyzed through shareable dashboards integrated with Looker, and the universal pixel installation simplifies conversion tracking and remarketing based on URL parameters.
Built on the Microsoft Invest DSP API, ad:personam provides a seamless experience with global inventory and third-party data providers. No minimum ad spend is required, making programmatic advertising accessible and flexible.
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