Tenjin

Tenjin

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Website: tenjin.com

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Tenjin is a mobile measurement partner designed to help businesses track and analyze their app's performance, particularly in terms of cost attribution and ad revenue. It is especially suited for gaming companies due to its robust integration capabilities. By installing a software development kit (SDK) within an app, Tenjin collects and processes data related to user interactions, ad campaigns, and revenue streams. This data is crucial for understanding how different marketing strategies impact app performance and user engagement.

Key features of Tenjin include its ability to provide detailed insights into ad attribution, allowing businesses to assess the effectiveness of their marketing efforts. It also offers tools for tracking revenue generated from in-app ads, helping companies optimize their monetization strategies. Additionally, Tenjin supports various integrations, making it easier for developers to manage multiple platforms and data sources from a single interface. This comprehensive approach to mobile app analytics helps businesses make informed decisions about their marketing and revenue optimization strategies.

Tenjin offers free to start, pay as you grow advertising measurement for mobile game and app developers. We help small and medium-sized companies punch above their weight with marketing insights that enable them to compete with giant publishers. Tenjin was integral to the growth of studios including Ruby Games, Voodoo, Kooapps, and Say Games, and is currently trusted by more than 25,000 apps and 300 platform partners. Founded in 2014 and headquartered in San Francisco and Berlin, core Tenjin products include advertising measurement, embedded ad revenue and monetization metrics, cost aggregation, SKAdNetwork reporting, and data warehousing.

Website: tenjin.com

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