Marketing automation software is designed to automate marketing tasks, streamline workflows, and measure the effectiveness of marketing campaigns. These tools offer a centralized database for storing marketing information and interactions, enabling marketers to create personalized and timely experiences for customers or prospects. With automation features across various marketing aspects such as email, social media, lead generation, direct mail, and digital advertising, these platforms enhance marketing efficiency. One crucial aspect of marketing automation tools is their analytics capabilities, which allow users to evaluate the success of campaigns across different segments and channels. These features measure the impact of campaigns on key performance indicators (KPIs) and return on investment (ROI), as well as their contribution to overall company revenue.

Synerise
Synerise je platforma pre automatizáciu a riadenie interakcií v reálnom čase pomocou AI; zbiera a analyzuje dáta, spúšťa obchodné scenáre a poskytuje rýchlu databázu a ML riešenia.

Go4Clients
Go4Clients je platforma na automatizáciu zákazníckych interakcií: vytvára formuláre, nastavuje dripy a kampane so SMS, emailmi a hovorami a integruje komunikáciu.

SalesCaptain
SalesCaptain je AI platforma pre zákaznícku komunikáciu miestnych podnikov. Pomáha spravovať online recenzie, personalizované kampane, web chat, platby a kontakty so zákazníkmi.

SalezShark
SalezShark je CRM platforma pre správu leadov, kontaktov a úloh; poskytuje mobilný prístup, reporty a integrácie na zlepšenie predajných procesov a riadenia vzťahov so zákazníkmi.
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